The iconic luxury fashion house Valentino is next in line to release its very own makeup collection. Known for creating the most memorable looks on the red carpet, the Italian fashion house has decided to venture off into the beauty industry with a heavy focus on inclusivity. Creating a cosmetic line open to all individuals – no matter what your gender, age or culture is.
With a unique formula created through a couture lens, Valentino will deliver a multi-use and multi-finish product that speaks to individuals as a form of free expression. The beauty line will launch with a complete range of 40 foundations, 50 lipsticks and countless eye products, including refillable palettes and lipsticks – allowing you to play with different shades and textures.
The makeup lines first campaign will include 16 diverse models to embody the many elements of the Valentino brand. “Beauty is a complexity resolved through love. Beauty is democratic. I look at the identity of each individual, the uniqueness that encloses diversity and inclusivity. Beauty is about grace. Grace is something that you cannot describe, it is a perception. Beauty is something that gives me emotion. It is a connection.” Says Creative Director, Pierpaolo Piccioli.
The Valentino Beauty product reveal will take place at the end of the month on May 31st, 2021, at Selfridges Department Store in London, and the worldwide launch will begin August 2021.