Deeply rooted in their rich heritage, homegrown Saudi brands have continued to blossom over the years and are now known and celebrated the world over. And with the 93rd Saudi National Day just around the corner, what better way to celebrate the Kingdom than with a spot of shopping? From fine jewellery to high fashion and some seriously impressive beauty buys, these are the best Saudi Arabian brands to shop right now.
Razan Alazzouni
Razan Alazzouni is all about attention to detail and breathtaking artistic designs with delicate embellishments. Stirring up emotion through her meticulously embroidered and modern yet classic creations, her aim is to make all women feel their best. It’s therefore little surprise that her tailored garments have graced the closets of many celebrities, including Kendall Jenner.
Inspired by her mother’s sense of style and with the help of her sisters, Razan founded her eponymous label over 15 years ago. It emanates femininity, delicateness and finesse of the female form whilst combining playfulness and elegance. The brand also had a groundbreaking collaboration with The Walt Disney Company with the launch of an exclusive Snow White inspired collection all about creativity and innovation. Celebrating Disney’s 100th anniversary, the collaboration marked the first joined force between a Middle Eastern luxury designer and Disney.
Asteri Beauty
Founded by ambitious entrepreneur Sara Al Rashed, this game-changing “desert-proof” makeup brand is exactly what our vanities were missing. Each powerhouse product has been created for the modern Arab woman with the belief that makeup is so much more than just a cover-up. It’s all about bringing out the essence of a woman and encouraging a sense of sisterhood through upliftment and support.
The makeup line perfectly bridges the gap between extreme weather conditions (three words: Middle Eastern summer) and makeup melting off your face. With high-performance, lightweight beauty products that are clean, cruelty-free and vegan, this problem-solving brand proves you don’t need to cake your face in heavy layers of makeup for it to last.
Lillian Ismail
At the age of 17, Lillian Ismail became the youngest Saudi jewellery designer, founding her eponymous fine jewellery brand in Jeddah in 2013. Starting off as a high school project, Lillian never imagined that her designs would grow into a brand. Today, every collection is handmade and each piece has its own unique story.
She expresses her rich culture and heritage through artful designs that are elegant, exquisite and empowering. Timeless and chic, we’re seriously obsessed.
Arwa Al Banawi
Saudi fashion designer Arwa Al Banawi bridged the gap between casual streetwear and luxury fashion with her namesake contemporary brand. With a focus on propagating Arab culture and empowering women, she creates fashion for women on the go. Or, as her tagline says “The Suitable Woman”.
Arwa’s eclectic and feminine designs have been worn by some of the world’s biggest names, including Kris Jenner.
DANEH
Elevate your wardrobe with this chic brand founded by Saudi designer Daneh Buahmad. Centered around comfort but with a Middle Eastern twist, the sophisticated label crafts effortlessly beautiful modern garments.
Specially designed for independent, modern women who lead busy lives, this functional yet edgy urban wear brand has timeless classics that will keep you coming back for more.
Sarah Faisal Collection
Sarah Faisal’s handbag collection is the perfect mix of love and luxury. Hand-crafted from exotic Italian leather, she infuses Saudi brilliance with European style while paying attention to the smallest details.
With each piece bringing individuality to your ensemble, every single handbag is unique and features an elegant and timeless design.
Honayda Serafi
This modest clothing brand pays tribute to the rich heritage of the Kingdom with its cutting-edge craftsmanship. Balancing the enduring charm of the past with trends of the present, the very essence of the Kingdom is mirrored through each intricate design. Perfect if you’re looking for an elegant look for this Saudi National Day.
Seeking to empower women around the world, Honayda Serafi’s namesake brand is all about delivering quality and excellence, every time.
NOORA HEFZI
Saudi-born Noora Hefzi’s timeless pieces are guaranteed to make heads turn. Masterfully crafted, each design gives women the opportunity to express their originality and confidence. This exceptionally refined brand is all about appreciating the finer things in life while bringing a touch of beauty to the everyday.
With a distinctive eclectic flair, Noora Hefzi flouts traditional fashion norms with glamourous pieces that comprise ethereal fabrics, fine embellishments and exquisite metallics.
Nuun Jewels
Founded by Her Royal Highness Nourah Al Faisal, NUUN Jewels is a high-end jewellery house that takes pride in its Saudi roots. Spearheading the practice of sustainable and ethical material resourcing, HRH is a true trailblazer in the jewellery world. Using ethically sourced gemstones, the brand draws inspiration from the asymmetry of nature and creates bespoke pieces.
Happy shopping!
