We’ve eagerly awaited the arrival of Expo 2020 Dubai, and it’s finally here. With an overarching theme of ‘Connecting Minds and Creating the Future’ through sustainability, mobility and opportunity, we’re curious how these values are reflected in beauty events and exhibits at Expo 2020 Dubai. We’ve rounded up all the beauty events and exhibits at Expo 2020 Dubai with eco-friendly themes of sustainability and environmentalism. They truly cannot be missed.
Hairstylists For The Future by L’Oréal
Expo 2020 Dubai has their very own sustainable hair salon. Hairstylists For the Future by L’Oréal is an innovative and creative salon concept offering a digitalised experience while reducing water, waste, and energy consumption. Hair experts use connected tools to provide guests with the most accurate hair and scalp diagnoses and beauty advice.
Kiehl’s Middle East
Since its inception in 1851, Kiehl’s is regarded as a forward thinking, eco-conscious skincare brand. Known for sustainably sourcing their ingredients as well as their use of minimal packaging, Kiehl’s Future Made Better program has worked towards reducing the brand’s environmental impact. Kiehl’s temporary boutique, located in the Jubilee Park next to Garden in the Sky, focuses on their core values of sustainability, innovation, and service. Kiehl’s is debuting exclusive shoppable “Kiehl’s Loves Dubai” Expo 2020 Dubai collection. In an effort to decrease packaging consumption, Kiehl’s is unveiling their new sustainable refillery concept. Guests can purchase aluminium containers and have them filled with their favourite Kiehl’s products.