Forget fast fashion bikinis that go out of style by Labor Day. Olivia Culpo, the multi-hyphenate entrepreneur, model, and influencer is here to revolutionize your swimwear drawer with her debut capsule collection for Miami-based brand Montce.
This isn’t your average beach fashion fling, though. Culpo’s range breaks the mold, featuring pieces that seamlessly transition from poolside lounging to brunch dates and beyond.
“I love styling my swim pieces into an entire look,” Culpo exclusively tells GRAZIA USA, hinting at the collection’s versatility. The idea was to design pieces that go “beyond the pool or beach.” And that she did.
The collection boasts a range of key pieces, including swimwear, slip dresses, micro and tennis skirts, button-downs, and even retro corset tops — basically everything you need to craft a chic poolside look or a sporty ensemble. There’s even a playful twist on the Canadian tuxedo, perfect for those upcoming music festivals.
Sustainability is a growing concern in the fashion world, and Culpo isn’t blind to that. “You’ll never go wrong investing in staple pieces,” she advises. “Classic colors like black and white will most likely be most valuable in any wardrobe and truly stand the test of time.” This philosophy is evident throughout the collection, where timeless styles reign supreme.
Speaking of timeless, Culpo cleverly revisited a design element that sparked a viral moment for Montce back in 2017: the gingham cabana set she sported on the beach. “I have always loved the fit of Montce swim,” Culpo admits. “This collection combines their signature fit with classic colors and styles that every girl will feel great in.”
But the collection isn’t just about reliving past trends. Culpo infuses a touch of playfulness into the mix. “One of my favorite examples of this is the cap sleeve bikini top — the Cabana top,” she shares. “I love the way this piece mimics an actual top.”
With music festivals around the corner, Culpo knows comfort and style are key. “There are no rules when it comes to fashion and festival season is the time to really have fun,” she explains, offering festival styling tips for the collection’s Canadian tuxedo pieces.
“I think the denim pieces could make the perfect festival look under denim shorts, an oversized denim button-down, cowboy boots, and a fun bandana. Maybe even throw in a cowboy hat!”
Culpo’s infectious confidence shines through in the campaign imagery, and she wants to empower everyone to feel the same way in her designs. “I think the pursuit of self-love and confidence is an everyday job,” she reflects, “and some days are easier than others! Self-care, exercise, journaling, and meditation are some ways I connect with myself. The more we know ourselves, the more comfortable we are in our own skin.”
The Miami influence is undeniable in this collection, perfectly capturing the city’s vibrant energy, a quality Culpo inherently embodies. “The people truly have a zest for life and everything feels more lively and colorful.” the 31-year-old model tells us. “I hope this collection inspires people to have some fun and feel their most confident.”
This summer, ditch the boring basics and dive into Olivia Culpo’s take on poolside style. This collection is your one-stop shop for conquering the beach, the brunch scene, and everything in between — all while looking confident and effortlessly you.
Montce x Olivia Culpo: SHOP NOW
