FTA Lama Jouni
Instagram @fashiontrustarabia

Lama Jouni has become one of the biggest names in the fashion industry, known for her effortless yet redefined fundamental pieces for the everyday woman. Within each ready-to-wear collection, the brand pulls major inspiration from music, travel, and art compose structural silhouettes to create pieces for a fierce yet sensual woman, and by the looks of it, I think we’ve discovered who Lama’s ideal muse is.

In a recent post on Fashion Trust Arabia, the non-profit organization shared an image of fashion designer Lama Jouni and singer/visual artist Dana Hourani, who Lana feels perfectly embodies the brand’s vision through her strength and passion, sharing “I appreciate women who are authentic and true to themselves. Non-conforming women that follow their passion to create a vision that is true to what they believe in.”

It goes without saying that Dana has impeccable style and the most angelic voice. It truly shows through her work and lifestyle that the Lebanese singer has created her own lane in life and is following her biggest dreams.

The non-profit organization then followed with a recent post sharing that its applications for the FTA Prize Edition 4 2022 are officially open. If you’re a designer in the MENA region looking for financial support in the industry and a mentorship program beyond compare, don’t waste another minute! Click on the Instagram post below and get applying.

thoughts?