Courtesy of Burj Khalifa and Emaar Entertainment
Courtesy of Burj Khalifa and Emaar Entertainment

Breast Cancer Awareness Month, also known as Pinktober, holds a significant place in all our hearts. The importance of raising awareness and highlighting the ways to support women around the world cannot be stressed enough.

On October 15th and October 22nd, Burj Khalifa and EMAAR Entertainment are taking part in new Pinktober initiatives at one of the most popular destinations in the UAE, Downtown Dubai. The beloved attractions that will be covering the awareness campaign include Burj Khalifa, Dubai Fountain, Dubai Opera, Dubai Ice Rink, and Dubai Aquarium and Underwater Zoo.

Burj Khalifa and the Dubai Fountain will be teaming up to host a Pink LED show at 8:25 PM while the Dubai Opera will be lit up in pink. With Burj Khalifa known to be the most-seen attraction on social media, specifically TikTok, the campaign will get the chance to reach a wider audience and share the important message behind Breast Cancer Awareness’ color – pink.

The Dubai Aquarium and Underwater Zoo will be standing in solidarity with the cause by sharing a special message that will be going live thrice – 11:45 AM, 2:45 PM, and 4:30 PM – on each of the two days.

 The Dubai Ice Rink will also be hosting special ice skating shows on October 14th at 2 PM, 4 PM, and 6 PM.