In 1997 Mariah Carey released her sixth studio album Butterfly marrying R&B and pop. “Spread your wings and prepare to fly, For you have become a butterfly,” Carey sings. For the pop star the ethereal emblem was a symbol of transformation and journey. The motif seeped into her wardrobe and she most famously wore a glitter halter neck butterfly top on the red carpet in 2000. The likes of Naomi Campbell, Christina Aguilera and Tyra Banks cemented the motif as a fashion movement that in 2022 has stood the test of time.
This season Carey has released a high jewelry collection in collaboration with Co-President and Artistic Director of Chopard Caroline Scheufele to reinterpret the butterfly into a three-piece diamond-paved jewelry set. The offering features a pair of asymmetrical earrings featuring wings that frame the wearer’s face, a necklace and a ring.
The expertise of the Maison’s workshop sees the luxurious creations presented in 18-carat white gold and diamonds in different sizes to create an extraordinarily rich paved texture. Around the neck and as an ear pendant beneath one of the butterfly’s wings combines round-cut and heart-shaped diamonds that are reminiscent to the drops of a waterfall. The forthcoming Haute Joaillerie collection is made of Fairmined-certified ethical 18-carat white gold and diamonds from suppliers approved by the Responsible Jewellery Council in line with the objectives of the Journey to Sustainable Luxury undertaken by Chopard.
In addition the collaboration includes a reinterpretation of the Happy Diamonds house code, aptly titled Happy Butterfly. The result sees the butterfly adorned on a diamond pendant, a bangle, a ring and a pair of earrings in ethically-source rose and white gold.
The collaboration was sparked in December 2020 on the eve of the singer receiving a diamond disc. Carey was given a book presenting a red carpet collection of Haute Joaillerie creations from Chopard to be worn on the evening. She was immediately drawn to the flamboyant nature of the Maison’s pieces and suggested a collaboration.