Home to the pinnacle of luxury and opulence, it’s never an exaggeration to say the UAE has established itself as an epicentre for fashion. From luxury french houses to emerging younger designers, creativity and style is appreciated in all forms.
But have you ever wondered exactly which brands are the most sought after in the region? Recently, high-end resale platform Luxury Promise analysed the volume of searches for designer labels and compiled a list of the top trending bands in the UAE over the last 12 months. Painting the trends for the upcoming year, these are the brand you want to keep an eye on.
If you want to know what the fashion forward folks of the UAE are wearing this is the ultimate guide for you.
1. Chloé
Number one on UAE’s trending brands is renowned French luxury brand Chloé. Ingraining itself in unconstrained femininity, this Paris-born brand balances class and modernity in an independent way. Founded in the 1950s, this luxury brand is unyielding dedicated to its larger mission. With its B Corp certification and consistent commitment to forwarding the constraints of womenswear, they are a brand ingrained in purpose.
Increase in searches (12 months): 128.57%
2. Anna Quan
Radiating endless grace, with an touch of irresistible mystery, the Australian brand has catapulted into It-girl status in the recent years. From colour-block dress to a wool waistcoat, Anna Quan reinterprets how minimalist pieces can make unapologetic statements. If you’re after building a timeless closet with a defined message, this brand is your next stop.
Increase in searches (12 months): 125%
3. Celine
Founded in 1945, Celine was once now for its muted understated everyday pieces but has experienced some changes. Sitting at number three on the top 10, the French luxury brand has painted a new road through its recent louder statements. It’s celebrated Triomphe clasp decorates their best sellers, as their buttery leather pieces continue flying off the shelves, emitting only propriety and style.
Increase in searches (12 months): 83.33%
4. Tiffany & Co
American jewellery brands are clearly leaving an imprint on the nation, as the number four spot on the top trending brands in the UAE goes to Tiffany & Co. From Audrey Hepburn to Elizabeth Taylor, it’s most definitely a brand for the icons. From the tired and true Heart Tag bracelet to the enigmatic two-toned Tiffany Lock line, the New York born brand is forever dedicated to precision and elegance with a touch of giddiness.
Increase in searches (12 months): 60.00%
5. Roksanda
A graduate from the University of Arts London, Roksanda is also a trending brand in the UAE that started off with a postgraduate collection. She intertwines her background in architecture to her now signature devotion to shape and flow. Embracing motion and movement, each womenswear piece circulates and cinches in a distinctly Roksanda way.
Increase in searches (12 months): 57.14%
6. Miu Miu
What started off as an anti-fashion brand under the Prada, Miu Miu has paved a distinctly rebellious yet subdued lane within the landscape. Listed at number one in LYST Index’s Hottest Brand of Q3 2023, the brands impact stretches past the nation. From its viral ballet flats, to catapulting the micro skirt trend, needless to say the Italian brand has pressed its print across the dialogue.
Increase in searches (12 months): 50.00%
7. Van Cleef & Arpels
Another jewellery brand has made it to the UAE top trending brands, this time the emblematic French design house Van Cleef & Arpels. It boasts an unparalleled iconic status, with its four-leaf clover designs sitting on the necks and wrists of the region’s most stylish.
Increase in searches (12 months): 49.45%
8. Bulgari
After the Serpenti Snake making its Dubai Frame debut, it’s no surprise that Bulgari is consistently climbing the ladder in the nation. The Italian fashion house is a season player in the luxury household, and has become renowned for its fluidly structured jewellery and timepieces.
Increase in searches (12 months): 49.38%
9. David Yurman
Creating elegance that ruptures, David Yurman has established itself as a leading American luxury jewellery brand. Founded by David and his wife Sybil. the brand started as a love affair with wearable art, has evolved into a trailblazing family luxury label that has manufactured its own lane. Manifesting a subtle loudness through each piece, add some character to your everyday pieces.
Increase in searches (12 months): 49.15%
10. Christopher Kane
Dubbed fashion’s Willy Wonka, Christopher Kane burst into the industry in 2006 with his postgraduate collection. He made waves quickly, and built his eponymous brand to global status. Nothing short of a force to be reckoned with, the University of Arts London graduate creates spirited yet seductive pieces in womenswear.
Increase in searches (12 months): 33.33%
