SO/ Uptown Dubai Dubai doesn’t do understated, and neither does SO/ Uptown Dubai. Located in the diamond-like Uptown Tower – a prismatic marvel designed by star architects Adrian Smith & Gordon Gill – this hotel is where luxury gets a playful makeover. Think of it as Dubai’s answer to that effortlessly chic friend who always knows the best spots in town.

SO/ Uptown DubaiLet’s start with the food, because let’s be real, we’re all here for the ‘grammable eats. Brasserie Uptown is your go-to for European classics with a twist – imagine truffle-laced foie gras, escargot glazed in parsley butter, and desserts so pretty you’ll debate eating them (don’t). With a Parisian café vibe, a menu that covers all the meals you could want, and floor-to-ceiling windows with perfect views of the city transitioning from daytime bustle to vibrant nightlife, it’s the ideal spot for an easy-going experience. The Citronelle Club, meanwhile, is where you take your dumpling-obsessed friends for Xiao Long Bao and the best gossip. Prefer something from the bar? Savant lounge’s cocktail menu is a masterclass in mixology, while Lazuli’s poolside vibes are all about sweet treats and skyline selfies.

 

But SO/ isn’t just about indulgence — though, let’s be honest, that’s a big part of it. The urban pool is an oasis where you can lounge like a Bond villain (minus the evil plans), while the SO/ Spa is pure bliss, offering bespoke massages and facials that’ll have you practically floating back to your room. And then there are the rooms themselves — chic, tastefully designed spaces where impeccable hospitality meets high fashion. Every corner exudes that signature SO/ magic, a fusion of style and luxury, brought to life through collaborations with design icons like Guillaume Henry and Christian Lacroix.

As part of Ennismore’s empire – the folks who basically invented the ‘cool hotel’ experience – SO/ Uptown Dubai isn’t just a stay. It’s a vibe. Whether you’re here for a rooftop martini or a full-blown luxe getaway, one thing’s clear: Dubai’s glitterati have found their new favourite playground.

so-hotels.com/en/uptown-dubai/