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When you’re the founder of a lucrative business, the dress code for your company’s annual Christmas party must be closely adhered to. Such was the case for Hailey Bieber.
Overnight in Los Angeles, the supermodel-turned-mogul threw a festive soirée to celebrate her one-and-a-half-year-old beauty empire.
To do so, the 27-year-old didn’t just deliver another masterclass in body-conscious evening wear—leaning into her off-duty formalwear signature of pairing skin-grazing mini dresses with oversized coats, of course.
Rather, the skincare savant sartorially emulated one of her best-selling products; the newly unveiled Peptide Lip Treatment.
The proliferation of paparazzi photos has made celebrities living in the 21st Century walking billboards. So, what better way to capitalise on the fervour around her public appearances than by promoting her latest launch?
For the occasion, Bieber chose to channel the ‘Raspberry Jelly’ shade—a hydrating treatment tinted to a buildable crushed berry hue—in a high octane wrap dress from Ferragamo.
Designed by creative director Maximilian Davis, the sculpting ‘LRD’, or ‘Little Red Dress’, features a glossy red fabric reminiscent of cherry Christmas cellophane.
The garment evokes an 80s feel with its shiny finish, but also captures the Y2K aesthetic with its delicious draping which swathes perfectly around the body. If only Beiber had applied a sheen of her ‘Ribbon’ lip tint to serve as the bow to her gift-wrap dress.
Continuing the red reign, the star accessorised her party dress with a crimson shearling coat.
While 2023 draws to a close, it’s apparent that the red fixation is nowhere near quelling. Heart-pumping, traffic-stopping, blood-racing hues set to paint the town in à la Hailey Bieber.
Shop Hailey Bieber’s Ferragamo Christmas Look:
