Everyone’s talking about collagen, including Khloé Kardashian. She’s no stranger to its skin and hair-boosting benefits, and she’s apparently searched the globe far and wide for the *perfect* formula. After discovering Dose & Co, the California native loved the line so much that she’s now its global ambassador — and a brand partner.
Dose & Co was founded in New Zealand in 2019 by naturopath and nutritionist Libby Matthews. Her collagen assortment is comprised of seven products, specifically protein and creamer that actually taste good. Its formulas launched in the United States as of October 2020, and Kardashian jumped right on board.
“On the search for the right supplements, I noticed many were loaded with fillers, fake sweeteners, and all sorts of nasties that outweighed the benefits of the supplements themselves,” says Matthews. “As a new mother, I also wanted products that were safe during pregnancy and breastfeeding. I set myself the task of creating a product line formulated to focus on improving wellness from the inside out, using the highest quality ingredients, without GMOs, fillers, or plastic packaging,
If you’re new to collagen entirely, it’s the most abundant protein in your body. It’s considered the “glue” that holds everything together and helps your body function its best. As we age, the unfortunate truth is that our collagen production slows down. By taking collagen supplements like Kardashian, you will potentially see beauty benefits such as firmer skin, thicker hair, and stronger nails.
Dose & Co uses hydrolyzed collagen, which is easy for the body to ingest and absorb. The brand recommends taking its products daily, which isn’t hard because, as mentioned, they taste really freakin’ good. Simply mix a 1 tablespoon serving of collagen creamer or protein into your coffee or smoothie. And if you’re not a coffee drinker, Kardashian also loves to incorporate it into recipes like banana bread and pancakes. You can sign us up for that, like, yesterday.
“Libby gave birth to her daughter around the same time I gave birth to True, and we both found collagen to be hugely helpful in the stages of post-pregnancy,” says Kardashian in a statement. She told People that she struggled with hair loss after giving birth to her daughter, True, in 2018.
“I tried absolutely every single supplement to stop it from falling out, but nothing seemed to work. Someone suggested collagen powder, and it worked.” When she started using Dose & Co, she noticed a significant improvement.
In a press statement, Khloé adds, “Libby and I bonded over this journey and I loved how she was on a mission to make premium collagen accessible to more young mothers like us.”
As loyal Kardashian fans already know, the world-famous family loves to build businesses. A few include — but are not limited to — Kylie’s beauty empire, Kim’s Skims shapewear line and Kourtney’s lifestyle website. Another one of Khloé’s big business ventures is her Good American denim brand. The mom co-founded the celeb-loved line with Emma Grede in October 2016. On its first day of launch, the brand brought in a casual $1 million.
Besides Good American and Dose & Co, Khloé also has her own television series, Revenge Body With Khloé Kardashian. She’s even reportedly producing a true-crime series called Twisted Love for Investigation Discovery. You have to give the girl props — she’s busy.