Leave it to Valentino Beauty to singlehandedly lift our collective spirits with one ultra-sexy scent campaign. For the launch of Valentino Vendetta — a duo of fragrances for him and her — the brand tapped red hot Hollywood stars Dakota Johnson and Alexander Skarsgård to take us on a day-to-date joyride along the sunny California coast. And the best news: GRAZIA got an inside look at the making of the steamy campaign.
The imagery, shot by iconic photographer duo (and real life couple) Inez and Vinoodh, captures intimate moments of Johnson and Skarsgård along the journey and as they pose for the final brand campaign.
While both the 36-year-old 50 Shades of Grey actress and the Wicker lead, 50, excel at their craft, neither seems to be acting in the intimate fragrance film, directed by Romain Gavras in collaboration with Valentino creative director Alessandro Michele. Surprisingly, though Johnson and Skarsgård have known each other for a over a decade, this is their first professional project together. Still, From longing glances to deep soul kissing, the romance feels… alive.
The sentiment feels right, as the campaign celebrates the return of Vendetta, brought back to life after first being introduced by Valentino Garavani in 1991. The reinterpretation puts a modern spin on Vendetta Donna (for her) and Vendetta Uomo (for him).
The juice lives in bottles emblazoned with the brand’s trademark V logo. The fiery red-hued eau de parfum of the woman’s scent pairs juicy fruit notes with dirty-sexy tuberose and creamy sandalwood. For Uomo, spicy notes of ginger and cinnamon mingle with earthy woods in a hyper-masculine cognac color.
The wanting is almost over; Valentino Vendetta Donna and Valentino Vendetta Uomo hit shelves on August 28th. Scoop them up here.
