Gunnar Peterson, the A-List celebrity personal trainer who has worked with world-renowned athletes such as Tom Brady, Mike Tyson, Kevin Love, Rebel Wilson, the Kardashians, and Sofia Vergara, has joined F45 as its new Chief of Athletics—a move that will bring Peterson’s decades of experience to the global fitness franchise’s thousands of clients worldwide.
“I have always been a huge advocate for functional training methods, long before I was at the Los Angeles Lakers, and I admire the F45 franchise and the global fitness phenomenon it has become,” Peterson said in a statement. He is the director of strength and endurance training for the Lakers.
“Many of my clients are fans of F45, which I believe is reflective of the strong global community that it has built,” he said. “I whole-heartedly believe in the F45 training ethos and I am looking forward to working alongside their world-class team of coaches and programmers to create even more innovative workouts for the brand.”
In his new role as Chief of Athletics, Peterson will ensure that F45 continues to lead the fitness market through best-in-class fitness programming that is driven by innovation, motivation, and results. His first endeavor is an exclusive ascending weight, pyramid-style resistance workout, which is set to launch at F45 locations worldwide in April 2022.
“Gunnar is a legend in the professional sports and fitness industries and a renowned coach to profession athletes and Hollywood’s biggest stars, and we are thrilled to welcome him as a partner and member of the F45 family,” F45 President, CEO, and Chairman Adam J. Gilchrist said in a statement.
“We have seen his success with his innovative, diverse training methods and experience from the high-profile clients and organizations has has worked with. We know he is going to be a great partner for F45 as we further strengthen our leading position in the fitness industry.”