Sabato De Sarno
Photo Credit: Gucci

Italian fashion house Gucci has unveiled a new documentary titled Who is Sabato De Sarno? A Gucci Story, offering a glimpse into the creative mind behind the brand’s new chapter. Debuting on the streaming platform Mubi, the 20-minute film delves into the world of Sabato De Sarno, Gucci’s recently appointed creative director.

More Than a Runway Show

Directed by the acclaimed filmmaking duo of Ariel Schulman and Henry Joost, the documentary goes beyond a typical runway show exposé. Through exclusive footage, viewers are invited on a journey into De Sarno’s creative process. The documentary chronicles the passion, dedication, and meticulous attention to detail that De Sarno and his team poured into the upcoming Gucci Ancora collection.

An Artist and a Leader

De Sarno, a name widely known inside fashion circles, brings a wealth of experience to his new role. Having honed his craft at esteemed houses like Prada, Dolce & Gabbana, and most recently, Valentino, De Sarno’s design philosophy is expected to reflect quiet confidence and timeless elegance. This documentary positions him not just as a designer, but as an artist and leader, shaping the future of a legendary brand.

MILAN, ITALY – JANUARY 12: (L-R) Anna Maria Iervolino, Sabato De Sarno and Daniele Calisti attend the Gucci Ancora Fashion Show during Milan Fashion Week Menswear Fall/Winter 2024-2025 on January 12, 2024 in Milan, Italy. (Photo by Daniele Venturelli/Getty Images for Gucci)

Building on a Legacy

The documentary’s title, Who is Sabato De Sarno? A Gucci Story, hints at a broader narrative. De Sarno’s arrival at Gucci marks a new chapter while acknowledging the brand’s rich heritage. While details about the Gucci Ancora collection itself remain under wraps, the documentary is likely to offer hints of De Sarno’s ongoing vision. Early reports suggest a focus on clean lines, luxurious fabrics, and wearability, which could stand in contrast to the flamboyant maximalism that characterized Gucci under his predecessor, Alessandro Michele.

A Look to the Future

Who is Sabato De Sarno? A Gucci Story transcends the typical fashion documentary format. Mubi, known for its curated selection of arthouse and foreign films, provides a fitting platform for this introspective look at the creative process. The documentary is also slated for screenings in major cities around the world, further amplifying De Sarno’s debut and fostering anticipation for the future of Gucci.

A Glimpse Behind the Curtain

For fashion enthusiasts and those curious about the inner workings of a luxury brand, Who is Sabato De Sarno? A Gucci Story offers a compelling glimpse behind the curtain. The documentary not only introduces De Sarno to the world but also sets the stage for the exciting new chapter he is writing for the house of Gucci.

Who is Sabato De Sarno? A Gucci Story: WATCH NOW