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Gigi Hadid is starting the new year with a fresh new luxury campaign under her belt. The new Next in Fashion host was photographed by Heji Shin in the ethereal Spring/Summer 2023 global women’s campaign for French fashion house Givenchy, alongside models Selena Forrest and Luna Passos.
“The clash between American and French aesthetics, between Parisian elegance and the ease of American sportswear, were the key to conveying this season’s mood,” Givenchy‘s creative director Matthew Williams captioned a campaign video.
The brand dropped other clips, including one featuring Hadid evoking the essence of a ’90s glam supermodel with her hair blowing in the wind as she strikes pose after pose showing off a high-slit dress and new bag.
She modeled a black pleated strapless dress and leather opera gloves, as well as a pair of baggy denim jeans while holding Givenchy’s brand new handbag, the Voyou.
In another campaign image, which Hadid shared on Instagram, she wore a strong-shoulder kiwi green dress with long sleeves that extended into gloves, teamed with lace-up shoes and futuristic pink shield shades. Of course, she’s also carrying the bag of the season, the Voyou.
Set to launch on Feb. 10, the Voyou bag is the perfect example of Parisian chic, that’s both chic and versatile. It debuted during the Spring/Summer 2023 Ready-to-Wear runway presentation and will come in three sizes (mini, medium and large) and can be worn as a crossbody or shoulder bag with the help of an adjustable strap.
It also is made in any finish one could think of, from neon statement hues, neutral tones like black and ivory, distressed denim fabrications, textured metallic renditions and even silver rhinestones.
No doubt, it will be the bag of the season in no time.
