With a warm and inviting color palette, Fear of God founder Jerry Lorenzo designed a highly curated collection of exclusive luxury essentials for the whole family, hand in hand with online retailer MR PORTER. As yesterday marked the launch of their debut collaboration, the 40 piece edit exemplifies the LA-based label Fear of God’s signature design codes, marrying exclusive silhouettes with tried-and-true staples from the brand’s mainline collection.
Mixing rich autumnal hues like crisp gingers with calming lemon yellows, soft heather greys, and light-wash denim, the capsule collection interweaves a neutral aesthetic throughout ready-to-wear, footwear, and accessories, including the ESSENTIALS range designed for both children and adults. With 24 Fear of God styles encapsulating the brand’s modern clean-cut lines, its foundational ESSENTIALS series includes eight garments featured in exclusive tones of Vicunia and Garden Glove, with eight matching children’s wear styles.
With ESSENTIALS sweat sets, streamlined suit jackets, canvas work jackets, and vintage tennis shoe sneakers, the brand’s effortless style cues harken back to Fear of God’s original design DNA. As a part of MR PORTER’s Hosted By designer content series, Fear of God will encompass part of its last installment, celebrating the rise of various up-and-comers in menswear. Celebrating the lavish collection with an international digital campaign, Jerry Lorenzo will be featured in a special video, offering substantial insight on his design process, and his perspective on luxury today.
According to MR PORTER Buying Director Sam Kershaw, “We are honored to be partnering with Jerry Lorenzo on this exclusive capsule collection which celebrates his modern approach to menswear,” he said. “Fear of God is one of the most renowned brands in our industry today and a firm favorite with our customers, so we know the capsule and corresponding editorial will resonate globally.”
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