New York City was abuzz with beauty and fashion elite on February 13, as Moroccanoil hosted an exclusive event to celebrate the launch of its first-ever fine fragrance, L’Originale Eau de Parfum. Among the many glamorous guests, all eyes were on actress Adria Arjona, the face of the new fragrance, who epitomized effortless sophistication in a sleek and elegant ensemble.
A Vision in Alaïa and Louboutin
Arjona made a striking entrance in a strapless Alaïa dress crafted from gathered jersey, a silhouette that highlighted her effortlessly chic style. The deep plum hue of the dress added a rich, dramatic touch, while its figure-hugging design accentuated her elegant frame. Before arriving at the event, she was spotted leaving The Bowery Hotel in Manhattan’s East Village, wrapped in a chocolate brown coat that lent an added layer of sophistication to her look.
She completed the ensemble with a pair of Christian Louboutin Iriza pumps in rich toffee brown patent leather. The signature demi-d’Orsay design, featuring an arched cutout that flattered the foot, lent a refined yet sultry appeal. The four-inch stiletto heels added just the right amount of height, elongating her silhouette effortlessly.
To complement the ensemble, she accessorized with chunky gold hoop earrings and a matching oversized bangle bracelet, striking the perfect balance between classic elegance and modern edge. Her makeup was kept fresh and radiant, allowing her natural beauty to take center stage, while her hair cascaded in soft waves for an effortlessly glamorous effect.
The Rise of Adria Arjona
A star in Hollywood, Arjona has captivated audiences with her dynamic performances across film and television. Born in Puerto Rico and raised between Mexico City and Miami, she brings a rich cultural heritage to her work. Arjona gained widespread recognition for her role as Bix Caleen in Andor, the Star Wars spinoff, and has also starred in Morbius, Father of the Bride, and 6 Underground. Her recent role in Blink Twice further showcased her versatility and captivating screen presence. Known for her ability to seamlessly transition between action-packed roles and emotionally driven performances, she continues to establish herself as a formidable force in the industry
Beyond the screen, Arjona has become a fashion muse, celebrated for her effortless ability to blend bold statements with classic sophistication. Whether on the red carpet or at high-profile events, her sartorial choices always strike the perfect balance between modern edge and timeless elegance.
Moroccanoil Enters the Fragrance World
Moroccanoil, long revered for its luxurious hair and body products, is now stepping into the world of fine fragrance with L’Originale Eau de Parfum. Inspired by the brand’s signature scent found in its cult-favorite hair treatments, the perfume offers a sophisticated composition of citrus and violet top notes, a heart of camellia and muguet, and a warm base of white sandalwood, amber, and musk. The result is a captivating fragrance that embodies the Mediterranean essence that Moroccanoil has long been known for.
For Arjona, the partnership with Moroccanoil is a natural fit. As the face of Moroccanoil’s debut fragrance, the actress perfectly embodies the essence of L’Originale Eau de Parfum — elegant, radiant, and effortlessly sophisticated — making her the perfect ambassador for this exciting new chapter in Moroccanoil’s evolution.
A Night to Remember
The evening was a celebration of beauty, craftsmanship, and the power of scent to transport and transform. With Adria Arjona at the forefront, Moroccanoil’s debut fragrance launch was nothing short of a triumph, marking a bold new direction for the beloved brand. As she continues to shine on-screen and in the fashion world, Arjona proves time and again that true style is about more than just what you wear; it’s about the confidence and grace with which you carry yourself — and your perfume, of course.
