One and a half years after the onset of the pandemic, the ss21 trends reflect life after lockdown. Smaller circles of influence, an absence catwalk shows, halted film production, as well as closed museums and art galleries caused the industry to reflect on concerns about sustainability and over-production. As we are emerging into a post-pandemic world in 2021, the approach to fashion trends comes with a focus on optimism, versatility, comfort, and staying power.
On Saturday, at the Abu Dhabi Summer of Style event at The Galleria Al Maryah Island we discussed how to connect with ss21 trends in a modern way with Etoile La Boutique and Jimmy Choo. Editor-in-Chief, Alison Tay shared how to style the latest trends while shopping mindfully and with purpose. To find your starting point, ask yourself, how do you want your wardrobe to make you feel?
Dramatic Sleeves
The floaty Tilde Asymmetric Maxi Dress by Solace London features dramatic puffed sleeves that make an empowered statement. Solace London is a British womenswear brand founded by Laura Taylor and Ryan Holliday-Stevens in 2013. The pair describe their aesthetic as “Bold, confident, refined. Modern futurism balanced with timeless minimalism.”
Ultra-feminine lantern sleeves make a statement with their unique design. The figure flattering long sleeves on the AJE white blouse balloon between the elbow down to the wrist. Adrian Norris and Edwina Forest established the Australian label, AJE, in 2008 where tough femininity meets effortless cool.
Candy Colours
Accessories in our favourite shades of pastels are a candy coloured treat for our eyes this season. Hues of mint greens, lavenders, and pinks dominate the ss21 trends. YAA YAA LONDON’s, founded by jewelry designer Yvonne, designs depict colourful gemstone jewellery that capture the beauty of semi-precious gemstones.
The Jimmy Choo Mini Paris bag in Miami Mint, multi-candy hued CESTA COLLECTIVE lunchpail bag, and Olivia Rubin striped sequin skirt all play on this pretty pastels ss21 trend. Olivia Rubin is a London based designer who launched her namesake brand in 2019 where she presents 70’s inspired eye-catching pieces characterized by bold colours, graphic prints, and multi-coloured sequins.
Statement Shoes
Put your best foot (fashion) forward with shoes that feature bold textures, patterns, colours, and styles. Statment shoes command attention and are the perfect addition to your summer wardrobe. For the perfect summer 2021 look, swipe on some soft-matte lipstick and throw on your Jimmy Choo’s Bailey pumps featuring a luxurious strap with currently-trending pearls and rhinestones.
Sophia Webster’s butterfly shoes are a whimiscal treat for your Instagram feed. This eponymous footwear brand was founded in 2012 and today is it’s own universe of candy-coloured shoes and instantly recognizable accessories.
Cottagecore
This one is for the Bridgerton fans. Inspired by the English countryside and created with a feminine and romantic vision, cottagecore is a nod to florals, ruffles, and shabby chic. The NEEDLE & THREAD Lalabelle gown has a vintage vibe akin to your grandmother’s beloved china mixed with a nostalgic, agricultural twist. NEEDLE & THREAD was founded in 2013 by Hannah Coffin. The ultra-feminine brand seamlessly blends contemporary appeal and elegance.
