Exciting news for makeup and skincare lovers: Bloomingdale’s is launching a customer loyalty program for luxury beauty in the UAE, Kuwait, and Qatar with Bloomingdale’s Beauty (BB). The loyalty rewards program perks sweeten your shopping experience at Bloomingdale’s with bonuses like early access to product launches, curated gifts, information on beauty innovations in high-tech skincare, virtual makeup testing, in-store makeup consultations, and so much more. Some fan-favourite brands, such as Gucci and Estée Lauder, have partnered with the luxury retailer to craft this innovative high-end shopping experience. With beauty tiers tailored for each customer, Bloomingdale’s Beauty is set to be one of the best beauty loyalty programs across the UAE, Kuwait, and Qatar.
The beauty loyalty program has a four-tiered approach that recognises its customer’s level of interest in beauty. It starts with “Discoverers” who are just beginning their beauty journey with Bloomingdale’s to “Beauty Cognoscenti,” who are skincare and makeup devotees, always looking to up their beauty game. Each tier comes with exciting perks, like luxury skincare and makeup gift sets, as well as deluxe samples and vouchers for Bloomingdale’s beauty items. The gift sets are allocated to members of the top two tiers of the beauty loyalty program and include Yves Saint Laurent, Diptyque, and Armani products. These luxury beauty boxes and access to digital beauty experiences, among other unique offers, make Bloomingdale’s Beauty one of the best customer loyalty programs for beauty lovers.
The process for moving up the tiers is based on eligible spending across Bloomingdale’s beauty ranges. After the program launches on the 1st of March, any beauty purchases made at Bloomingdale’s will be put toward raising your tier status. The enrolment process for Bloomingdale’s Beauty loyalty program is simple. All you have to do is register an account with Bloomingdale’s online or on the store’s app. If you already have an account, then you’re set to start earning points on the customer loyalty program.
Bloomingdale’s has been the number one destination for shopping our favourite luxury brands online and in-person since Bloomingdale’s at the Dubai Mall opened in 2010. Now, the retailer’s beauty loyalty program upped the ante for what we expect of high-quality customer experiences. From the luxury beauty boxes to in-store experiences to same-day beauty delivery in 90 minutes, Bloomingdale’s Beauty loyalty program makes the retailer a shopping destination like no other.
