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When a milestone birthday arrives, you always celebrate in style. For Abu Dhabi Motors, turning 40 means no different. Unveiling an extraordinary collection of ten bespoke BMW M5 and M5 Touring models, created in partnership with BMW Individual. 

The limited-run fleet is finished in rare custom colours designed to reflect the UAE’s love for individuality, artistry and luxury. Each car is designed as a singular piece. Through unique materials, one-of-a-kind interior configurations and bespoke paintwork. Such as Neon Yellow, Daytona Beach Blue, Ruby Star and understated Nardo Grey. Each car stands as one of the expressions of personality and power.

Seen as an extension of style and personality, across the UAE. Personalising your car has become the new normal. While many years ago, the classic black and white were the go-to colours. Now people lean into colours and finishes that reflect their identity, mood or even family heritage.

Exclusively on display across Abu Dhabi Motors’ showrooms in Abu Dhabi and Al Ain. These ten cars are set to become instant collector’s items.

Performance, of course, remains a given. With up to 727 horsepower, the M5 has long been one of BMW’s iconic cars. With Abu Dhabi Motors, interiors have been customised and paintwork perfected. The focus is more on the craft as it is speed. The Cinabar Sedan radiates refined, old-school automotive charm.

Meanwhile, Speed Yellow, daring and unapologetic, finds its place in a land where distinction defines true sophistication.

ABU DHABI MOTOR’S STORY

Founded in 1985 with just 24 employees. The company has now grown into the UAE’s exclusive car importer of BMW, MINI, BMW ALPINA, and BMW Motorrad. As well as the sole dealer of Rolls-Royce Motor Cars in Abu Dhabi and Al Ain. Now one of the most successful and top-selling BMW Group Importers in the Middle East, with over 750 employees across twelve facilities.

Make sure to check out these rare cars – 10 for the entire emirate. This celebration is just the start, showcasing what Abu Dhabi Motors’ next chapter is going to become.