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Tiffany & Co. continues to dazzle the world of fine jewelry with the latest phase of its Tiffany Titan by Pharrell Williams collection. Having now unveiled its third installment, the collection features exquisite Tahitian pearl designs and a groundbreaking innovation in diamond settings called the Titan Setting.
This collaboration not only highlights Tiffany’s legacy of craftsmanship but also showcases Pharrell Williams’ visionary approach to design, resulting in a collection that pushes the boundaries of contemporary luxury.
Tiffany Titan Tahitian Pearls
Known for his eclectic style and creative genius, Williams has brought an elevated sense of artistry to Tiffany’s storied repertoire, infusing it with a bold fusion of modernity and tradition. His contributions to the third phase of the Titan collection include the innovative use of Tahitian pearls — a darker and more enigmatic counterpart to the freshwater pearls that debuted during the second phase — that challenge conventional notions of fine jewellery.
Revered for their luminous hues that range from slate grey to peacock green, these pearls lend an air of mystery and sophistication to the collection. By integrating such rare materials, Tiffany & Co. underscores its dedication to exceptional quality and celebrates nature’s unparalleled beauty.
Tiffany Titan Setting
One of the most exciting features of this launch is the introduction of the futuristic Titan Setting, which redefines how diamonds are showcased. This prong-less diamond-setting technique exemplifies cutting-edge design and engineering. Utilising a patented Floeting® platform, the Titan Setting allows diamonds to hover as if suspended in mid-air, free from visible metal supports like prongs or bezels.
This innovative design ensures that the diamond’s brilliance remains unobstructed, creating a striking visual effect that’s as modern as it is timeless. It’s a bold step forward in Tiffany’s ongoing quest to redefine jewellery design while staying true to its heritage of exceptional craftsmanship.
Tiffany & Co. x Pharrell Williams
Williams’ involvement brings an undeniable cultural cachet to the collection. As a multi-hyphenate artist, producer, and fashion icon, Williams is known for seamlessly blending high art with street style. His partnership with Tiffany’s reflects a shared commitment to innovation and creativity, making the Titan collection — featuring spear-like motifs inspired by the mythological Poseidon and his trident — a celebration of both individuality and artistic expression. Williams’ ethos is evident in every piece, from the bold juxtaposition of pearls and diamonds to the futuristic aesthetic of the Titan Setting.
This collaboration also aligns with Tiffany’s broader mission to support and uplift visionary artists. By collaborating with Williams, the brand not only reaches new audiences but also reinforces its status as a leader in the intersection of luxury and culture. Each piece in the collection tells a story of boundary-breaking design, honouring both Tiffany’s legacy and Williams’ forward-thinking approach.
As Tiffany & Co. unveils this new chapter, jewellery enthusiasts and Williams fans alike have much to celebrate. The Tiffany Titan collection continues to challenge conventions, proving that luxury is not just about opulence but also about innovation and artistry. Whether you’re drawn to the moody allure of Tahitian pearls or the revolutionary brilliance of the Titan Setting, this collection invites you to experience the future of fine jewellery in a way only Tiffany & Co. and Williams can deliver.
