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London Fashion Week has always been known to serve up statement-making fashion and beauty rends, so it’s no surprise to see the street style set and front row It-girls would champion a bold new lip colour. The shade of choice for Spring/Summer 2017? A rich plum to a moody, almost-purple tone, that gave a nod to the English weather (despite the summer fashions being sent down the runway.)
Credit: Getty Images
Layered onto the IT-girl lips of Poppy Delevingne, Daisy Lowe, Alesha Dixon, with Aussie Jess Hart flying the expat flag. The wide appreciation for the rich hue makes sense with the shade offering a softer step away from the typical dark, burgundy, while still boosting a pearly white smile. Take advantage of the versatile look day and night with an easy addition of a smoky eye or bolder brow for the evening, or wear it on its own with a minimalist low pony for an equally statement-making look.
Rimmel, Lasting Finish Kate Anniversary in Retro Red, $13.95. SHOP NOW
L’Oreal Paris, Infallible Matte FX Lip Colour in I Gotta Feeling, $23.95. SHOP NOW
Sephora Collection, Rouge Matte in The Way I Am, $20. SHOP NOW
Bourjois, Rouge Edition 12H Lipstick in Prune Afterwork, $19. SHOP NOW
M.A.C Cosmetics, Cremesheen Glass in Perfect Frame, $43. SHOP NOW
YSL, VERNIS À LÈVRES VINYL CREAM LIP STAIN IN NO. 409 BURGUNDY VIBES, $55. SHOP NOW
Estee Lauder, Pure Color Envy Liquid Lip Potion in True Liar, $52. SHOP NOW
