Global shopping platform Lyst has unveiled the ten most popular women’s products in the world. Likely, you already have one of these social media-famous fashion items in your wardrobe — or at least on your shopping list.
On Wednesday, October 28, the company published its list of the hottest brands and fashion must-haves of Q3 2020. According to Lyst, this quarterly report is the result of using the company’s unique formula. The technology “filters more than eight million items by volume of social media mentions, searches, page views, interactions, and sales across thousands of online stores.”
The company’s most recent report is full of celebrity and influencer fashion favorites — many of which have definitely made an appearance on your Instagram feed. Kendall Jenner’s viral knit House of Sunny Hockney slip dress made the list, along with Beyoncé’s Marine Serre Crescent Moon Stretch Top, worn in Black Is King.
Ahead, we’ve picked five of our favorites from Lyst’s Q3 report that you need to know about or own (if you don’t already). Sign up for notifications on when these sold-out items are back in stock if you’re as obsessed as we are.
Beyoncé wore Marine Serre’s social media-famous crescent moon print in her musical film Black Is King. You’ve also probably seen this design all over your Instagram feed, worn by celebs such as Kylie Jenner, Adele, and Blackpink. Lyst reports that searches for the label’s crescent moon-themed apparel are up 426 percent, and demand for the brand overall increased by 83 percent.
Taking the top spot as *the* most popular women’s product in the world right now, the Telfar Shopping Bag is obviously a force to be reckoned with. Representative Alexandria Ocasio-Cortez was spotted wearing the designer’s burgundy bag and is a big supporter of the Black-owned, Brooklyn-based business. The bag is almost always sold out in every single color, so it’s about time you turn your Instagram notifications “on” for when there’s a restock. Lyst notes that demand for the brand has risen over this quarter by 270 percent.
The celeb-backed luxury label is considered the ninth-hottest brand in the world right now, according to Lyst. The company reports that Bottega Veneta had a “near tripling of eCommerce business in the first half of the year.” This boot, in particular, has been a fashion influencer favorite. If you haven’t come across them on Instagram before, you will now.
Kendall Jenner posted a photo of herself wearing this eye-catching slip this past July, and ever since, the London-based label’s had a hard time keeping it in stock. However, it is available now, so if you want it for next summer, you better act fast.
This perfect-for-fall dress takes the seventh spot on Lyst’s hottest products roundup and we can see why. This influencer-loved frock is perfect for pairing with boots and snapping a street style pic. Just don’t forget your mask.