JW Anderson-Persol
JW Anderson x Persol. Images by: Tyler Mitchell. Courtesy of JW Anderson.

What would a cute summer day be without a pair of sickening sunglasses? Well just in time for our vaxxed girl summer, JW Anderson has officially unveiled a brand new collaboration with Italian eyewear brand Persol. The curated, limited edition capsule features two iconic styles: the 649 and the 0009, re-interpreted through a contemporary lens with a striking two-tone color palette of blue and pink, black and white, dark and light green, and orange and light blue. Persol, the hundred year old storied sunglasses brand, is long known for being the go-to for the likes of Steve McQueen and Cary Grant, some of the most stylish men. This collection is in-line with Anderson’s approach to classic design and silhouettes through his distinct, vibrant and conceptual lens.

The campaign imagery, shot by renowned image maker, Tyler Mitchell, features sculptural hairstyles designed by hairstylist and beauty editor, Jawara — unrelated but we’d like to point out that both creatives have worked with queen Bey, talk about kismet right? Known for his conceptual approach to design as well as helping to usher in the gender fluid design era, this limited edition line falls right into that. This collaboration with Persol, is the latest in a line of brand collaborations for Anderson, from Moncler to Tom of Finland.

JW Anderson-Persol
JW Anderson x Persol. Images by: Tyler Mitchell. Courtesy of JW Anderson.
JW Anderson-Persol
JW Anderson x Persol. Images by: Tyler Mitchell. Courtesy of JW Anderson.

Check out the two styles and energetic color-ways below:

 

Also, get into the stunning campaign images, photographed by Tyler Mitchell  below:

 

Campaign Creative Team:

Stylist—Benjamin Bruno, Hair—Jawara, MUA—Fara Homidi, Manicurist—Dawn Sterling, Set Design—Julia Wagner, DP—Owen Smith-Clark, Production—Artpartner, Casting—Midland Agency.

The JW Anderson x Persol collaboration will be available for purchase starting on July 17 on Persol.com, JWAnderson.com, Persol boutiques and the JW Anderson flagship store in London.