Inspired by Burberry Chief Creative Officer Riccardo Tisci’s ‘Animal Instinct’ presentation, Burberry debuts a transformational, immersive experience at its Rodeo Drive, Beverly Hills location today—a mind-bending, bubble-gum pink abstract exterior housing a fantastical futurist interior described as featuring sculptural topography and ‘stacks of mirrored speakers climbing through the interior staircase.’ Guests can climb to the penthouse to view the presentation on a floor-to-ceiling screen, immersed in surround-sound.
Check out a sneak peek right here:
