Emily Ratajkowski Is Now A Blonde

With Kaia Gerber also giving herself a peroxide update, future book clubs between these two will look a little different

How To Manage Bottle Blonde Hair With Purple Shampoo

A better blonde, and less time spent in the salon

Bella Is Officially Blonder Than Gigi

The youngest Hadid's new IG upload looks like a different person

How To Really Beat The Brass

Brass, be damned! Super-colourist Michael Kelly shows us exactly how to turn down the brass-meter, and it doesn't involve purple shampoo

5 Things To Consider Before You Bleach Your Hair Like Solange

To Solange, or not to Solange, that is the question

Platinum punk vibes for Cara Delevingne

The English model takes the term “cut and colour” to all new heights

Olivia Wilde has had a major hair transformation

#NoMoreMelaniaHair, now the actress has a bleached blonde bob