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When it comes to luxury handbags, they are more than just a simple accessory, they are an investment – a cherished piece, if you will, that could be passed down generations. But maintaining their beauty and structure can be a challenge, especially amongst well-loved and well-used handbags.
However, what if the GRAZIA team told you that there is an innovative solution to prolonging the life of your beloved accessories, whilst also elevating your handbag to new heights.
Enter The Luxe Insert — a groundbreaking solution to keeping your luxury handbags organised, protected and, above all, looking pristine.
This Dubai-based luxury label was founded by Hannah Farooq. As a career-driven woman and a lover of luxury herself, The Luxe Insert was born out of a passion for preservation and sustainability.
“As a lawyer and a mother of three young children, I found myself constantly battling the chaos inside my beloved luxury bags – whether it was liquid spills on my laptop or pacifiers lost amidst important documents in my Chanel, Goyard, or Louis Vuitton bags,” she tells GRAZIA.
However, after searching endlessly for a chic solution, she was not able to find anything that met her standards. The result? Creating her very own organisational inserts for her bags.

“Upon receiving endless compliments about their quality, functionality, and luxurious feel, and numerous queries about where they could be purchased, it became clear that I had created a product people needed and would love,” she recalls. “Based in the heart of Dubai, The Luxe Insert was born out of a desire to keep bags clean, in shape, and organised – all while maintaining their luxurious essence. When we invest in high-end bags, we do so because of the unparalleled quality of the leather and craftsmanship, not for temporary use but to cherish them for years.”
Whilst there have always been dust bags to protect the exterior of high-end handbags, the interior is often ignored, eventually facing wear and tear after years of use. Hence, The Luxe Insert is a pioneering solution elevating the use of your everyday luxury accessory, whilst also helping to maintain the shape of handbags and protect the interior.
Bespoke Craftsmanship
From the highly sought after Hermès Birkin to a Chanel Classic Flap to a Bottega Veneta Jodie Bag to a Fendi Baguette, all The Luxe Insert offerings are custom-made, tailored to the exact measurements of each luxury bag, enhancing both the functionality and aesthetics of the bag. Additionally, with the rise of men investing in luxury bags – from designer briefcases to travel holdalls – The Luxe Insert offers custom solutions that cater to all.
Not only are the inserts custom in size, they are also bespoke in colour and compartments, ensuring each insert aligns with individual personal style and organisation. Handcrafted with precision, these inserts are designed to prolong the life of luxury bags by maintaining their shape and protecting the interior from everyday use. Made from premium, lightweight materials, they provide maximum protection without adding unnecessary bulk.

Going Global
Since its launch, The Luxe Insert has caught the attention of luxury bag owners worldwide, including style icons, influencers and even members of royal families. From Brazil to Singapore, The Luxe Insert has become the go-to brand for discerning individuals who appreciate both practicality and elegance in their luxury goods.
At the heart of it all, The Luxe Insert aims to support luxury enthusiasts in getting the most out of their investment pieces – one handbag at a time.
Shop the GRAZIA-approved pieces by The Luxe Insert below




For more information, visit www.theluxeinsert.com.