Dubai-based athleisure brand L’Couture has announced its latest drop of empowering activewear: the Vitality Collection. The collection – as the name suggests – was created around the concept of energy and vitality; that is “the state of being strong and active”. The female-owned brand continues to empower women with its body positivity and is on a mission to help women embrace their authentic selves.
Each piece is supportive (nothing says “you got this!” like fuchsia… it is also supportive in a more physical sense) while still being comfortable enough to transition from sofa to gym and back again. What’s more, the naturally derived viscose fabric is totally breathable and summer-proof while the second-skin material means you can stop constantly tugging your clothing when it, you know, *goes places* and can concentrate on your workout instead.
The energising collection features L’Couture’s signature styles including cycling shorts, tanks, off-the-shoulder crop sweatshirts and long-sleeved wrap tops as well as sports bras and leggings in four spirit-lifting colourways: Wild Orchid, French Navy, Summer Aqua and White. Hot off the heels of its last eco-friendly collection, the Vitality Collection’s tops are created in Portugal using forest waste.
The best news of all? You’ll soon be able to shop L’Couture IRL. The much-anticipated flagship store – which boasts a yoga studio – will be opening its doors in Dubai later this spring. Keep checking back on GRAZIA to stay in the know! SHOP NOW