Photo by Sara Jaye Weiss/Shutterstock

As the creator of one of the most successful beauty brands on the planet, Huda Kattan knows a thing or two about creating a profitable business venture from the ground up.

And now the make-up mogul is launching a mentorship programme alongside her sister Mona, who is the Global President of the company.

Taking place at VidCon Abu Dhabi, the Huda Beauty Pitch Fest powered by HB Investments, will award a mentorship and $6,000 prize to an aspiring founder, and has been designed to empower emerging creatives in the region.

The initiative is running in conjunction with HB Investments, the Kattan family’s private investment entity, which invests in start-ups and consumer-led businesses.

Mona and Huda Kattan

“I can’t wait to be at VidCon Abu Dhabi and to meet future entrepreneurs who wish to create their own path like I did in 2013 when my sisters and I launched our company, which now encompasses a portfolio of beauty brands”, Huda said of the initiative. “It’s an honour to have the opportunity to share what I’ve learned as a CEO and mentor the next generation of entrepreneurs.”

“We can’t wait to hear ideas for the pitch fest and to encourage attendees to follow their passions and make their dreams come true!” Mona added.

Photos: Supplied