Photo: Supplied

If your camera roll is full of saved bracelets and dials, meet the new boutique you’ll be frequenting. Ahmed Seddiqi has opened on Riyadh’s Tahliah Street, bringing a 75-year legacy and a spectacular edit of over 25 brands.

The UAE-born boutique that’s been a key part of the region’s luxury scene for 75 years, has officially landed in Saudi Arabia, and it’s bringing its revered collection to the kingdom.

The 4,400-square-foot space holds over 25 world-leading brands, from Girard-Perregaux’s sculptural Laureato and Ulysse Nardin’s marine-inspired pieces to cult favourites like Ressence and H. Moser & Cie. 

But the offerings don’t end at the selection, it’s the shopping experience that makes Ahmed Seddiqi stand out. You’ll find four VIP rooms, a dedicated watch floor, and an on-site technician ready to fine-tune your next investment piece.

The new Riyadh boutique marks a milestone moment as it’s the first Ahmed Seddiqi store outside the UAE for the family-run brand. “Our expansion into KSA is an incredibly exciting chapter for our family business,” says Mohammed Abdulmagied Seddiqi, Chief Executive Officer at Ahmed Seddiqi. “It reflects our commitment to elevating the luxury and retail landscape across the region. With its rich culture and dynamic growth, Saudi Arabia is a natural extension for us.”

Photo: Supplied

Two Italian brands, Palmiero and Picchiotti, are also going to make their Saudi debut, joined by Suzanne Kalan’s modern classics. There’s also a spotlight on the independent houses that collectors have long admired and waited for, such as Bremont, which is known for its aviation-inspired design, Ressence, which does minimalist dials best, and H. Moser & Cie celebrated for its inventive complications.

For the brand, which is currently celebrating its 75th anniversary, the Saudi expansion marks a new chapter in a legacy built on family values, craftsmanship, and trusted service. “Our goal is to build a destination that will inspire the discerning clientele and welcome them to further explore and engage with a curated portfolio,” says Abdul Hamied Seddiqi, Chairman of Seddiqi Holding.

Whether you’re a first-time buyer looking for that one timepiece or a lifelong collector, Riyadh’s newest boutique is bound to give you the experience that needs to be part of the special purchase.