It’s probably the most important event on the men’s fashion calendar, and even if you’ve never heard the name Pitti Uomo (which translates to Pitti Men in English), we bet you’ll have felt its style impact.

Held twice yearly in Florence since 1972, Pitti (as it’s known to fashion folk) is an enormous trade exhibition of men’s clothing and accessories is considered as much of a pilgrimage for stylish men and media as the Milan or Paris ready-to-wear Fashion Weeks are for women.

Pitti Uomo 2018 street style

Just like Fashion Week, the street style is almost guaranteed to be spectacularly good, as well as a barometer for the hottest trends IRL. In fact, Pitti-goers are probably more relatable than fashion week mavens given they’re on their feet at the event rather than comfortably seated in a FROW.

This year’s street style so far (the event will be held from January 9 to 12) hasn’t disappointed. In fact, it’s been so spectacularly good, we’re inspired to start dreaming about our winter 2018 wardrobes already. (The daytime mercury in Florence is sitting around 10C right now. That’s a layering dream.)

THE TAKE-HOME MESSAGE: tweed suits and check coats are everything.

And that’s not just limited to the guys. Most of the coolest women snapped had one thing in common: check print. Genderfluid suiting and tailoring will be bigger than ever for 2018. Shop yours online in the northern hemisphere store sales to get ahead of the trend.

10 BEST STREET STYLE LOOKS FROM PITTI UOMO 2018 

Pitti Uomo 2018 street style
Pitti Uomo 2018 street style
Pitti Uomo 2018 street style
Pitti Uomo 2018 street style
Pitti Uomo 2018 street style
Pitti Uomo 2018 street style
Pitti Uomo 2018 street style
Pitti Uomo 2018 street style
Pitti Uomo 2018 street style
Pitti Uomo 2018 street style
thoughts?