Milan Design Week 2025
Photo Credits (L-R): B&B Italia, Molteni&C, Ludovica Mascheroni

Milan Design Week, or Fuorisalone, is not just another design event — it’s the heartbeat of the global design industry, a moment where Milan becomes the center of all things creative and luxurious. It’s the time when the world’s most influential designers and luxury brands unveil their latest collections, blending innovation, artistry, and craftsmanship to push the boundaries of what design can achieve.

This year, we saw incredible new releases, but three luxury furniture brands truly stood out: B&B Italia, Molteni&C, and Ludovica Mascheroni. These brands not only captivated us with their exquisite designs but also left a lasting impression with their forward-thinking collections that perfectly blend tradition, innovation, and sophistication.

3 Luxury Furniture Brands You Need to Know at Milan Design Week 2025:

  • B&B ITALIA
  • MOLTENI&C
  • LUDOVICA MASCHERONI

Here’s why these three are the brands to know, and why their pieces should be on every luxury design lover’s radar.


1. B&B Italia: A Fusion of Sustainability, Innovation, and Timeless Design

Milan Design Week 2025
Photo Credit: B&B Italia

B&B Italia is a hallmark of luxury, blending heritage with cutting-edge innovation. Their presentation at Milan Design Week 2025, titled The Collection Amplified, brought a stunning showcase of indoor and outdoor settings, narrating the evolution of their timeless collections. Through a harmonious dialogue between the past, present, and future, B&B Italia continues to redefine the way we experience luxury furniture. The brand’s ethos is reflected in every piece, and this year’s collection focused not only on design excellence but also on sustainability and modularity, which are key drivers of their ongoing success.

The Tufty-Time 20th Anniversary:

The centerpiece of the collection was the 20th anniversary edition of B&B Italia’s iconic Tufty-Time sofa, designed by Patricia Urquiola. This modular sofa, known for its inviting comfort and unique combination of Chesterfield and capitonné styles, has always set the standard for versatility. The Tufty-Time 20 iteration takes the design to new heights, introducing a curved module that adds organic, flowing shapes perfect for both residential and commercial spaces, fostering face-to-face interaction and connection.

This new version of Tufty-Time retains its modularity, but with a reimagined, more fluid form that blends harmoniously into any setting. The focus on sustainability is evident, with the sofa engineered for complete disassembly to allow recycling and repurposing of materials at the end of its lifecycle. This marks a significant move toward a circular design approach, reflecting B&B Italia’s commitment to responsible environmental practices.

Other Highlights:

B&B Italia also presented new additions to their Erica Outdoor, Charles, and Diesis collections, each one more refined than the last. A standout was the Metropolitan Relax armchair, a collaboration with Jeffrey Bernett. The armchair’s sleek yet inviting design offers a perfect balance of style and comfort, making it an ideal choice for luxury living rooms and lounge spaces.

The MAXALTO collection also celebrated 50 years of craftsmanship with limited-edition releases, including the Lilum dormeuse, which blends calligraphy with design from the works of artist Patrick van Riemsdijk, and the Pathos table, crafted from bronze and walnut — a piece that exudes timeless elegance and exclusivity — with only 50 pieces of each couture craft having been made.

GRAZIA’s Favorite: The Limited-Edition Lilum Dormeuse

Through their dedication to excellence and innovation, B&B Italia continues to set the bar for luxury furniture, making their pieces a must-have for design enthusiasts and collectors alike.


2. Molteni&C: Elegance and Functionality Redefined

Milan Design Week 2025
Photo Credit: Molteni&C

Molteni&C has made a stunning return to Milan Design Week, bringing to life two captivating installations at the Museo Poldi Pezzoli and unveiling their highly anticipated 2025 Collection. This year, the brand went beyond simply showcasing new designs — it curated an immersive experience that spoke to its deep ties to Milan and its rich design heritage. From Letters to Milan to Gio Ponti Objects, Molteni&C’s presentations were a tribute to the brand’s storied past while exploring its future potential.

Letters to Milan:

At the Museo Poldi Pezzoli, Molteni&C presented Letters to Milan, an evocative installation curated by Studio Klass that explores the deep connection between Milan and Molteni&C. This installation is not just about showcasing furniture; it is an artistic homage to Milan’s cultural evolution over time. It serves as a celebration of the city’s enduring relationship with design, architecture, and modernity. Studio Klass crafted a narrative that links Molteni&C’s legacy with Milan’s creative pulse, highlighting how both have continuously shaped one another through innovation.

Gio Ponti Objects:

Another major highlight at Museo Poldi Pezzoli was the presentation of the Gio Ponti Objects collection, curated by Elisa Ossino Studio. This collection, part of an ongoing collaboration between Molteni&C and the heirs of Gio Ponti, brings the work of the legendary Italian designer into the contemporary world. After an extensive process of research and prototyping, Ponti’s designs — ranging from wooden bottles to trays, flower holders, and candle holders — were brought to life in a series of stunning objects that perfectly combine artistry with functionality. The Gio Ponti Objects collection is a beautiful blend of classic design and modern craftsmanship, representing the timelessness of Ponti’s legacy.

The 2025 Collection:

Molteni&C’s 2025 Collection made its debut at both Palazzo Molteni and the Molteni&C Milan Boutique on Via Pontaccio. This collection, curated under the direction of Vincent Van Duysen, draws inspiration from the brand’s iconic archives from the 1970s and 1980s. These designs were reinterpreted through a 21st-century lens, blending historical references with modern sensibilities to create an atmosphere of lightness and dynamism. The collection incorporates pieces that reflect the vibrant spirit of Milan, with a fresh take on traditional design elements. Originally designed by Afra and Tobia Scarpa in 1973, the Monk Armchair is now reintroduced as part of Molteni&C’s Heritage Collection. This exclusive re-edition retains its iconic minimalist design while offering a modern twist, making it the perfect blend of timeless elegance and contemporary sophistication.

The new pieces combine luxurious materials and sleek finishes with functional design. Whether it’s the serene beauty of their minimalist tables or the refined elegance of their new seating solutions, Molteni&C’s 2025 Collection continues to prove why they are masters of luxury furniture.

GRAZIA‘s Favorite: The Monk Armchair (Heritage Collection)

Molteni&C’s Milan Design Week 2025 collection is a perfect balance of artistic beauty and modern utility, offering pieces that are at once timeless and innovative.


3. Ludovica Mascheroni: Luxury and Secret Elegance

Photo Credit: Ludovica Mascheroni

Ludovica Mascheroni has redefined the concept of luxury furniture with their ability to marry craftsmanship with innovation. The brand’s philosophy is grounded in a commitment to exceptional materials and impeccable attention to detail, creating bespoke pieces that are as functional as they are beautiful. At Milan Design Week 2025, Ludovica Mascheroni introduced two revolutionary designs that elevated their brand to new heights: Spectre, a wardrobe with hidden compartments, and their newest update to the Ludovica Mascheroni Apartment, a space where functionality meets and elegance, exclusivity meets comfort.

Spectre Wardrobe:

The Spectre wardrobe, located at the Four Seasons Hotel Milano, is an ode to hidden luxury. At first glance, it appears to be a beautifully crafted wardrobe with elegant wooden finishes and plush leather upholstery, but as you open its doors, you uncover a hidden world. Secret compartments are designed for the storage of the most precious objects — jewels, watches, clothing, collectibles — turning an everyday piece of furniture into a vault of opulence. The wardrobe’s design is a stunning combination of art and function, with each detail meticulously crafted to ensure both security and beauty. The use of fine wood essences and luxurious leather elevates the wardrobe into an objet d’art that redefines the notion of storage furniture.

Ludovica Mascheroni Apartment:

The Ludovica Mascheroni Apartment is not just an exhibition piece — it’s a year-round fully functioning apartment, which is an immersive experience in itself. This luxury space is entirely furnished by Ludovica Mascheroni, creating an experience that blends the best of the brand’s craftsmanship with the most exclusive elements of luxury living. The Apartment includes pieces that speak to the brand’s identity — sleek, modern, and fully customizable, yet maintaining the highest standards of elegance and sophistication. This year at Milan Design Week 2025, the brand presented the new living room, featuring their latest sofa, armchairs, table, and coffee table creations — a room that will impress for its sophisticated allure — alongside the brand’s new dining table, chairs, and chandelier masterpiece.

GRAZIA‘s Favorite: The Spectre Wardrobe

Ludovica Mascheroni’s commitment to artisanal excellence is evident in every piece, offering luxury that goes beyond aesthetics and into the realm of total sensory indulgence. Their designs are perfect for those who seek refined elegance, functional beauty, and top-of-the-line luxury.


Conclusion:

Milan Design Week 2025 showcased a range of incredible furniture brands, but B&B Italia, Molteni&C, and Ludovica Mascheroni truly captivated the design world with their groundbreaking collections and refined luxury. These brands are redefining the future of luxury living by blending timeless elegance with innovation, sustainability, and exceptional craftsmanship. Whether you’re looking for a modular sofa system that encourages interaction or a wardrobe that holds secrets within, these three brands have set the bar for what luxury design can achieve. For those seeking to elevate their homes with unique, high-quality furniture sure to turn heads and start conversations, these are the names you need to know.