It’s the eleventh hour of Prime Big Deals Day — and your “sale cart” is probably full of gadgets. While we truly can’t get enough of upgrading our home and tech during Prime Day, we fashion editors and bargain hunters know the real hidden treasure: those luxe labels quietly discounted in Amazon’s Premium Brands and designer hubs. Think timeless handbags, cult denim, and footwear from names you’d actually want to own — yes, even Michael Kors, Karl Lagerfeld, and AllSaints.
GRAZIA’S ELEVATED FASHION PRIME DAY SHOPPING EDIT:
- HANDBAGS
- FOOTWEAR
- OUTERWEAR
- DRESSES AND EVENINGWEAR
- DENIM AND ELEVATED STAPLES
This year, luxury-adjacent labels have quietly slipped into Prime Day deals, offering rare markdowns that almost never happen. Below, we’ve rounded up the best elevated fashion finds still live on Amazon. Consider this your cheat sheet to shopping smarter — not just cheaper.
GRAZIA’s Elevated Fashion Prime Day Shopping Edit
handbags: The Investment Bags (Without the Scary Price Tag)
Prime Day’s best-kept secret? Designer and cult-loved handbags quietly discounted in Amazon’s Premium Brands section. From Madewell classics to Michael Kors finds, these are the arm-candy steals worth adding to your cart before the clock strikes midnight.
Madewell Women’s The Mylie Shoulder Bag in Italian Leather, $148.48 (25% Off): SHOP NOW
Kate Spade New York Women’s Nouveau Small Shoulder, $164 (50% Off): SHOP NOW
Michael Kors Dakota Medium Pocket Shoulder Bag, $133.39 (55% Off): SHOP NOW
Kate Spade New York Women’s Double Up Colorblocked Pebbled Leather Crossbody, $131.20 (60% Off): SHOP NOW
DKNY Sadie Shoulder Bag, $90.04 (43% Off): SHOP NOW
Footwear: Step Into Luxury for Less
Boots and sneakers aren’t just seasonal buys — they’re year-round style staples. Prime Day has slashed prices on everything from Karl Lagerfeld knee-high boots to AllSaints fashion sneakers and DKNY ballet flats, making now the time to step up your footwear game.
AllSaints Women’s Odyssey Low Boot, $314.30 (30% Off): SHOP NOW
SCHUTZ Women’s Maryana Lo Boots, $208.48 (25% Off): SHOP NOW
Karl Lagerfeld Women’s Londyn Lug Sole Chelsea Boot With Logo Hardware, $87.42 (51% Off): SHOP NOW
DKNY Women’s Dade Mesh Ballet Flat with Belt Detail, $66.90 (44% Off): SHOP NOW
AllSaints Women’s Viggo Runner Non Tech Athletic, $104.78 (54% Off): SHOP NOW
Outerwear: Layered in Luxe
The right layer transforms any outfit. From Theory trenches to [BLANKNYC] blazers, Amazon’s designer hub is quietly dropping polished outerwear deals perfect for transitional dressing.
AllSaints Women’s Linnie Trench, $190 (62% Off): SHOP NOW
Theory Women’s Hood Crop Jacket, $225 (40% Off): SHOP NOW
Cinq à Sept Mona Coat, Black/Ivory, Large, $342.30 (31% Off): SHOP NOW
AllSaints Women’s Sofi Lea Gilet, $276.26 (42% Off): SHOP NOW
[BLANKNYC] Women’s Business Affair, $59.58 (39% Off): SHOP NOW
Dresses and Eveningwear: Polished Pieces for After-Dark Dressing
When the invite calls for something elevated, these dresses and statement silhouettes deliver. ALC, Michael Kors, and sleek midi styles prove Prime Day isn’t just about casual basics — it’s about standout moments too.
ALC Women’s Veda Dress, $404.60 (32% Off): SHOP NOW
AllSaints Women’s Lili Maxi Dress, $140.33 (57% Off): SHOP NOW
ALC Women’s Nora Dress, $404.60 (32% Off): SHOP NOW
Michael Kors Womens Fold Over Midi Dress, $59.99 (66% Off): SHOP NOW
Ronny Kobo Women’s Carmine Poplin Dress, $199.53 (50% Off): SHOP NOW
Denim and Elevated Staples: Designer Denim, Everyday Cool
Denim is the backbone of any wardrobe, and Prime Day is the perfect excuse to refresh. From AllSaints essentials to cult-favorite Calvin Klein jeans, these are the pairs you’ll reach for on repeat.
Calvin Klein Women’s 90s Straight Jeans, $35.70 (40% Off): SHOP NOW
Madewell Perfect Vintage Wide in Hallstead Wash, $85.63 (33% Off): SHOP NOW
FRAME Women’s The Bubble Jeans, $223.48 (25% Off): SHOP NOW
AllSaints Women’s Bec Roll Neck Tank, $26 (60% Off): SHOP NOW
Kate Spade New York Women’s Embroidered Spade Flower Logo Tee, $49 (50% Off): SHOP NOW
Insider Tips for Luxe Prime Day Shopping
- Head straight to the “Premium Brands” tab on Amazon. That’s where hidden deals from Karl Lagerfeld, BOSS, and Michael Kors quietly live.
- Watch Lightning Deals closely — some of the best markdowns vanish in hours.
- Don’t be afraid to size up your cart: Amazon’s return policy on Prime fashion is surprisingly flexible, especially on premium brands.
- Check back often — prices fluctuate throughout the day, and final-hour drops are real.
The Bottom Line
Prime Day is usually about basics and bargains, but this year, elevated brands have quietly joined the party. From Kate Spade handbags you’ll carry forever to Madewell denim, these are the kind of fashion finds worth investing in. Just remember: come midnight, the clock strikes — and so do the deals.
