Black kohl is reclaiming its place at the top of beauty trends in 2025, as seen on the latest runways. Discover how to achieve a mesmerizing gaze with this ancient cosmetic.
Kohl is making a comeback for an intense, magnetic look. In 2025, makeup is all about defining the eyes with kohl (or kajal), a beauty essential with ancient origins. Typically applied along the upper and lower lash lines or even inside the eye, kohl comes in powder form or as an easy-to-blend pencil. This timeless product is once again taking center stage in runway beauty looks, as shown in the images we’ve selected for you.
Best Makeup Looks for Blonde Hair and Blue Eyes
Kohl Makeup: Emphasizing the Lower Lash Line
Kajal can be applied to the inner rim of the lower lash line, instantly accentuating the eye’s shape and enhancing the iris color. When blended along the lower edge or extended outward, it creates a softer look. It can also make small eyes appear larger and add the illusion of length to round eyes.
Defined Kohl Line Instead of Eyeliner
Whether fine or bold, sharp black lines drawn along the upper lash line resemble eyeliner but blend seamlessly into the gaze—a signature effect of kajal. To keep the focus on the eyes, pair this look with minimal or nude face and lip makeup.
Kohl for a Smokey Effect
Thick kohl strokes can be blended into a simple version of the classic black smokey eye. For best results, pair kohl with a black eyeshadow that’s easy to smudge across the eyelid.
Smudged Finish
The “lived-in” eye look is a must-have, featuring the signature “day after” effect of smudged kajal. Fun fact: it’s said that Indian women apply kohl before bed to wake up with naturally intense, captivating eyes.
Recommended Kohl Products
Here’s a selection of products to help you recreate these runway-inspired kohl looks:
Photo credits: Getty Images, Spotlight/Launchmetrics, Elisa Pietrosanti, Gucci Beauty, Giorgio Armani Beauty
This article first appeared on Grazia.it – Author: Michela Marra
