Dior has announced that the iconic fashion house will unveil its 2026 Cruise collection in the Eternal City, Rome. The show is set to take place on May 27, 2025, promising a captivating spectacle against the backdrop of the city’s timeless beauty.
A Nod to Historical Ties
The choice of Rome as the venue for the Dior Cruise 2026 show is a symbolic tribute to the strong cultural ties that have existed between Italy and the House of Dior since its inception. This decision also reflects Creative Director Maria Grazia Chiuri’s deep personal connection to the city, as it is her birthplace.
A Journey Through Dior’s Cruise Show Destinations
Dior’s Cruise collections have consistently been unveiled in extraordinary global locations, each chosen to inspire and resonate with the brand’s heritage and vision.
Cruise 2025: Perthshire, Scotland
The grand and historic Drummond Castle served as the backdrop for the Dior Cruise 2025 show, showcasing the collection in a stunning outdoor setting.
Cruise 2024: Mexico City, Mexico
The vibrant and culturally rich city of Mexico City served as the backdrop for the Dior Cruise 2024 show, paying homage to the country’s indigenous heritage and artistic traditions.
Cruise 2023: Seville, Spain
The enchanting city of Seville was the setting for the Dior Cruise 2023 show, showcasing the vibrant spirit of Andalusia and its rich artistic heritage.
Cruise 2022: Athens, Greece
The ancient city of Athens hosted the Dior Cruise 2022 show, celebrating the timeless elegance of Greek culture and mythology at the Panathenaic Stadium.
Cruise 2021: Lecce, Italy
The stunning region of Puglia in Italy provided the picturesque backdrop for the Dior Cruise 2021 show, highlighting the region’s unique blend of history, art, and natural beauty in the city of Lecce.
A Fashionable Event to Anticipate
With Rome as the stage for its 2026 Cruise show, Dior is poised to deliver another unforgettable fashion spectacle. As the world eagerly awaits the unveiling of the collection, it is clear that this event will be a highlight of the fashion calendar — and we can’t wait.
