Jenna Ortega just clinched the title for the best promo look of all time, and the competition was fierce! We’re practically speechless—though not entirely, since we’re about to dive into all the details. Let’s rewind a bit.
In recent months, celebrity stylists have transformed the traditional, often mundane, approach to film promotion. Thanks to Law Roach, Zendaya’s stylist, the concept of method dressing has taken the spotlight. This trend involves dressing celebrities in outfits that reflect their on-screen characters or the themes of their upcoming films, using fashion as a buzz-generating tool.
Fashion Meets Beetlejuice Promo
And it’s working wonders! Zendaya turned heads with her tenniscore looks for Challengers and rocked futuristic, desert-inspired outfits for Dune II. Margot Robbie took it to the next level during the Barbie promo. Styled impeccably by Andrew Mukamal, she stunned us for weeks by recreating iconic looks from the beloved Mattel doll. But now, Jenna Ortega has swooped in and claimed the crown for the most spectacular promo look, outshining even these seasoned fashion icons.
At just 21, Jenna Ortega recently kicked off her promo tour for Beetlejuice Beetlejuice, in which she stars alongside Winona Ryder, Michael Keaton, and Monica Bellucci. With the expert guidance of her stylist Enrique Melendez, Jenna has embraced gothic chic, paying homage to the dark universe of this sequel to Tim Burton’s cult classic.
She’s been serving up all-black ensembles and striped outfits, nodding to Beetlejuice’s signature striped suit. However, one of her recent looks took this tribute to a whole new level.
Jenna Ortega’s Bold Tribute to the Original Beetlejuice
On Monday, August 19, Jenna Ortega was spotted in New York wearing an ultra-stylish preppy chic outfit. She paired a cropped white shirt with a long green and white tartan pleated skirt in a kilt style. Topping it off, she donned a short black jacket, all from Thom Browne. Her ensemble was completed with heeled brogues by the same designer. Fans of Beetlejuice might have felt a twinge of nostalgia, and that’s no accident! Enrique Melendez later revealed on Instagram that this outfit was inspired by Lydia’s look from Tim Burton’s original film.
Jenna Ortega’s ensemble mirrors Winona Ryder’s iconic look from the 1988 classic. But Melendez didn’t stop there. He commissioned Parisian designer Ozias to create a custom-made book-style handbag with the words “Handbag for the Recently Deceased” inscribed on it—a clever fashion reference to the Beetlejuice book, Handbook for the Recently Deceased, which plays a crucial role in the film. After this show-stopping moment, topping Jenna Ortega’s fashion game will be a tough act to follow!
This article first appeared on grazia.fr – Author: Virginie Gonçalves
