When you think of Ukraine, what comes to mind? Like most people, the first thought comes to mind is the current global news of Ukraine as a conflicted country at war. But there’s much more to Ukraine than what people hear and see about the war. Ukraine is and has been home to some of the most globally talented individuals both in technology, medicine, and fashion. One such individual is top Ukrainian model Anastasiia Vasyk.

The top fashion model who also holds a masters degree has recently moved to the United States and is sure to become a notable name within the US fashion scene. Anastasiia Vasyk has graced the covers and editorial pages of prestigious fashion magazines like L’Officiel, Elle, Cosmopolitan, and Vogue.  Further exemplifying her success, she has walked runway shows for top designers ranging from Bvlgari,  Van Cleef & Arpels, Vivien Westwood and many more. Also a scholar, she also holds a masters degree in physical education. In this exclusive interview, Anastasiia discusses her story, her views on fashion, beauty, health and how she hopes to bring Ukrainian culture to the American public.

Here’s the interview:

Can we get to know you better?

My name is Anastasiia Vasyk, Im a 24-year-old model born in Chernihiv, Ukraine. I have dreamt  of becoming a model since I was young, and have had the pleasure of living the dream out throughout work for the last nine years. As a person of Ukrainian descent that has lived extensively in Europe, Asia and the Middle East I feel it has given me a unique perspective on the fashion industry and world overall. There are not a lot of Ukrainian models in the United States, so I feel that I, along with my sisters of origin, have a responsibility to represent our culture to the US and help them understand there’s more to it than what’s in the recent media. The majority of Ukrainians never leave the country, so for those like myself that do, I plan to help the US learn what an amazing culture of food, health, and wellness we have to offer.

How has your modeling journey been?

My modeling journey has luckily been a successful one with a number of positive chapters,  but the initial start was challenging one having been from a small town where the fashion industry is not as developed. I started modeling at age 15 when by way of social media networks, a Ukrainian modeling agency scouted me. A year later, I got my first international modeling work in Paris, and my career really took off from there.

I’ve had the opportunity to work with some of the most talented people in the industry, and I’ve learned a lot about myself along the way. I’m grateful for all of the opportunities that I’ve had, and excited to see what the future holds.

Who are your best fashion collabs?

Over the years, I’ve worked with several high-profile fashion brands, graced the covers of a number of global magazines and done runway shows and ad campaigns  for a number of international designers. When I was 17, I got my first magazine pages in Paris while working with Vivienne Westwood. That allowed me to work with high-couture designers like Tony Ward,Van Cleef, Bvlgari, and many  others.

What are your thoughts on the fashion industry?

The fashion industry is ever-changing, and constantly evolving. I think its important  to keep up with the latest trends in health and styles while finding a balance of being true to the brand one’s built for own image as a model. Its easy to get lost in the industry and chase what’s trending, but if you’re chasing you’re probably too late.  With the right agency team , one’s own conviction to a vision of their fashion identity and their own voice I think women in fashion can make more of an impact than they realize.

Also social media advancement have allowed the industry to grow in all kinds of new ways. Some for better and some for worse. I think we’re only beginning to see the potential of what the fashion industry can do, perhaps there will be less models on runways, or magazines, but by way of our voice and online influence there’s an opportunity to reach far more people than ever before. On one side there is  democratization of the industry pushing toward influencers, and on the other side toward celebrities both leaving the traditional model, like myself in the middle to wondering how to thrive. Its there where one can really fold, or rise to the occasion by coming with a style, attitude, and visual voice that gives unique shine.  I feel its something only those with a real passion for the history of fashion can portray. Something classic, and elegant but still modern and socially relative.

How do you think health & wellness, beauty and fashion are linked?

I feel health, beauty and fashion are linked because they are all about self-expression, but stem from inner confidence . When a woman can feel strong, and healthy inside she’s going to express that in the subtleties of her looks.  That awareness and strength of self comes through more powerfully in photos.  I think now more than ever, the concept of beauty and fashion as a vehicle  for supporting mental health is shining through brighter than ever before. Sometimes healthy can mean a fit active body, where as some fashion should help portray an image that gives women ease to the  mental pressures of society’s traditional beauty expectations. Whether its beauty, health or fashion its all about building confidence that allows one to bring out the best of who they are.

Why did you come to America?

I came to America for love, adventure and a chance to pursue my career in fashion. I’m really looking forward to learning more about the American fashion industry both as it relates to traditional fashion and how it folds into social media, entertainment, and health & wellness. I used to see watch America’s Top Model growing up, and I dreamed of being in the industry someday. I’m grateful for the platform I’ve built internationally, and excited to see what challenges in America will will push me  to further pursue my dreams. America is the world stage, the biggest platform there is, and I hope whatever I do gets to further inspire young girls with similar dreams.

Also, I really look forward to finding ways to bring Ukrainian culture into the American mainstream society by way of fashion. I want to help develop the visual images of Ukraine at war to something greater. I want people to see that Ukraine is a beautiful country rich in culture, lush nature, and filled with amazing traditions for health, and positive living..

What do you love most about modeling?

I love the creativity that comes with modeling, working with teams and creating a memorable picture. I love when I can express myself or a particular theme through my work. Being able tell a story with the images isn’t always agenda of a campaign or editorial, but when does it really makes for something special. Fashion as  photographic art is something I enjoy most. I also love the travels and adventures that come with modeling. I’ve been fortunate to see some fantastic places and meet incredible people along the way. It is a great way to connect to learn about different cultures.

What challenges have you experienced?

Although I’ve had many opportunities, I’ve also faced steep challenges. One of the biggest challenges I encountered was in the beginning with language barriers. When I first left Ukraine, to live in Japan I didn’t not speak much English, which even if used minimally will always act as common ground for communication. It was challenging and at that time I was living in Tokyo, on my own, at 16 years old. working with people I was meeting for the first time. However, I was determined to learn English and now being fluent in it and getting to enjoy the ease of communications in the States is something often taken for granted that I’m excited to enjoy.

Another challenge is constantly being away from my family. I miss them dearly, brother, aunts, Mom, grandparents, they are all still in Ukraine. Like many they don’t leave, but I know that they are there, supportive of my career, my life ambitions and my pursuit to bring some positive shine back to our home country. I’m grateful for the sacrifices they’ve made to help me pursue my dreams.

Do you have any advice for aspiring models?

My advice would be to stay focused, work hard, enjoy the adventure as much as the goal you’re perusing. Pursuing a career in modeling is challenging, its competitive, and can be far less glamourous in the beginning than anyone can imagine. However, when it all comes together, with the rights brands, photographers, and creative team it’s really something special to be a part of.

I also really hope inspiring models take care of their personal health. Stay away from the clubs, pick your company wisely, and know your time and presence is valuable. Try yoga, meditate, and seriously visualize what you want from your life and career with your body and mind in sync. Also put in the work to be a proper model, learn how to walk with grace and confidence, shoot, shoot and shoot more. Enjoy the art of photography and try not more than just a model, but a student of fashion. I see a lot of girls trying to model without any experience, and it doesn’t work out. Also, keep active, sports, pilates, follow nutrition routines, and always keep a pair of heels handy cause you never know when your next audition will be.

What is your vision for near future?

My vision is to continue working hard and stay focused on my goals. I want to keep  growing as a model and an entrepreneur. I want to use my platform, and network to help inspire young girls and show them that anything is possible if you have a vision, and understand how to adjust to changing circumstances, trends, and expectations.

I’m excited about some new projects I’m working on. I’m currently collaborating with a Ukrainian brand on the first lab-grown diamond jewelry collection that similar to brands like TOMs helps support Ukraine with every sale. I’m also working on a new athletic fashion line that will be launching soon. I love keeping my future plans on a low profile until they are ready to be revealed. You’ll just have to wait and see what I have in store! Thanks for your time; its been a pleasure.