RuPaul’s Drag Race UK star Tayce may have just wrapped up season two of the weekly competition but the self-proclaimed lip sync assassin is saying pass the refreshments, a cool, cool beverage with Coca-Cola. The finalist is joined by the likes of It’s A Sin actor Nathaniel Hall for the soft drink giant’s ‘Open That Coca-Cola’ campaign showing celebs having their first taste — or Tayce (heh) — of the famous beverage. “Everyone knows me as that queen that’s bubbly, unique and hard to describe — just like the taste of a Coca-Cola,” Tayce told Attitude. “Honey, that first sip is enough to make you say ‘OOOH!’”
Tayce shared the news on Instagram, writing: “You know me. I’m RARELY lost for words. But ask me to describe the experience of drinking an ice cold Coca-Cola and I’m flummoxed… baffled… bamboozled, bby! All I can give you is an Oooh, Aaah, Yeeeeeaaahhh!” Anais Gallagher (she’s daughter of rock band Oasis co-lead vocalist Noel Gallagher) photographed the campaign, which also includes TV personality Roman Kemp, musician Lady Leshurr, YouTuber Saffron Barker, and Dua Lipa’s sister and model Rina Lipa — Lipa for the record, described her first sip as “indescribable.” Gallagher told Attitude working with Coca-Cola a fun challenge. “I got to use my artistic outlet to bring to life a sensation that’s impossibly hard to put into words. So instead, we captured it in images!”
In February, Coca-Cola launched this initiative with aims to reach a younger audience through the “Open That Coca-Cola” campaign that includes a social media activation around music and dancing to encourage consumer participation (think TikTok dances). Per the brand, the campaign is meant to express through nonverbal means what the first sip of a Coke feels like. And with that, you may sashay away.
