iris law purple

Purple is a polarising colour. My old Creative Director / work wife / artist extraordinaire once declared: “I hate purple. Yuck.” Her utterance laced with such venom I was rocked to my core, truly, for she didn’t hate anything, a heart so pure and a hug so soft. Sure, the shade’s associations haven’t quite been the most glamorous nor fashionable. There’s Grimace, Tinky Winky from Teletubbies, the Purple People Eater, the Cheshire Cat, and of course, Violet turning into a real-life and very rotund violet in Willy Wonka. But when done right, the colour suddenly becomes a lot more palatable. Take, for example, Iris Law in this tonal purple dream by Georgia Alice.

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Out for dinner at London’s Hakkasan Hanway Place, the model offspring of Jude Law and Sadie Frost cut an all-purple figure in pieces from the New Zealand designer’s forthcoming collection. Wearing the brand’s Power Mini in vivid violet and the Pearl Knit Top in a softer shade of lavender (both out in September), Law paired the tonal purple outfit with kitschy rings by MaisxFrida and blobb, along with a shimmery purple winged eye (and matching dumplings!).

Gently draped off the shoulder and cropped at the waist, the top recalls ’90s minimalism at its best, a decade the designer has honed brilliantly since its inception, balancing both the grit and elegance of the era.

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A glorious example of how to do purple right, Iris Law’s look is enough to encourage a fashionable dalliance with the shade – even for the haters. So should you wish to give purple a go, you can pre-order both pieces by emailing the brand here.

thoughts?