{"id":97167,"date":"2024-11-18T15:43:17","date_gmt":"2024-11-18T15:43:17","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&p=97167"},"modified":"2024-11-18T16:06:23","modified_gmt":"2024-11-18T16:06:23","slug":"olivia-rodrigo-is-lancomes-latest-global-brand-ambassador","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/olivia-rodrigo-is-lancomes-latest-global-brand-ambassador\/","title":{"rendered":"Olivia Rodrigo\u2019s Got a Gutsy New Gig as Lanc\u00f4me\u2019s Latest Global Brand Ambassador"},"content":{"rendered":"
\"Olivia
Olivia Rodrigo by Amy Troost for Lanc\u00f4me<\/figcaption><\/figure>\n

No heartbreak here! Olivia Rodrigo, the three-time Grammy Award<\/a> winning singer-songwriter and voice of her generation, has been named the latest Global Brand Ambassador for French beauty behemoth Lanc\u00f4me<\/a>.<\/p>\n

The 21-year-old singer, who got her start as a Disney star before breaking into the music business, brings her unique confidence to the brand, and will star in an exciting new launch campaign before the end of the year..<\/p>\n

Embracing Individuality<\/h2>\n

Rodrigo is particularly pleased to be joining the brand because of their unique, feel-good positioning. \u201cEmbracing your individuality is so important in beauty since there are many unrealistic expectations placed on young women today. Lanc\u00f4me is an iconic and timeless brand that promotes beauty from within and I am honored to be part of their family,\u201d says the Driver\u2019s License singer.<\/p>\n

And she is not just talking the talk when it comes to self expression through makeup. Clad in a silver sequins bustier and hot shorts with a bold red lip and her signature undone waves, the actress invites fans to enter a sweepstakes<\/a>, showing off their \u201cGutsy Girl Vibe x Lanc\u00f4me\u201d looks via a portal on the Lanc\u00f4me website<\/a>.<\/p>\n

True Heart and Emotion<\/h2>\n

Fran\u00e7oise Lehmann, Lanc\u00f4me\u2019s International Brand President said she is \u201cincredibly proud\u201d to welcome Rodrigo. \u201cWe\u2019re all captivated by her striking personality and immense talent, and by her commitment to positive change \u2014 which we value deeply at Lanc\u00f4me \u2014 pouring her true heart and emotion into everything she does. Turning personal stories into music that resonates universally, few artists of her generation connect with this many people across continents and generations like Olivia.<\/p>\n

Joining a Stellar Roster<\/h2>\n

Of course Lanc\u00f4me has a long history of choosing empowering women who are more than just pretty faces to front the brand. Rodrigo joins a group of ageless, multi-cultural talent including Amanda Seyfried, Julia Roberts, Joy Sunday, mega-influencer Emma Chamberlain and legend Isabella Rossellini.<\/p>\n","protected":false},"author":42730,"featured_media":97168,"template":"","format":"standard","categories":[30,23,16],"yoast_head":"\nOlivia Rodrigo Joins Lanc\u00f4me\u2019s as Global Brand Ambassador<\/title>\n<meta name=\"description\" content=\"Singer-songwriter Olivia Rodrigo gives French beauty giant Lanc\u00f4me a fresh edge as the face of upcoming new campaigns\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/olivia-rodrigo-is-lancomes-latest-global-brand-ambassador\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Olivia Rodrigo\u2019s Got a Gutsy New Gig 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