{"id":93985,"date":"2024-08-02T17:50:23","date_gmt":"2024-08-02T17:50:23","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&#038;p=93985"},"modified":"2024-08-02T18:49:11","modified_gmt":"2024-08-02T18:49:11","slug":"hailey-bieber-ysl-beauty-libre-flowers-flames","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/hailey-bieber-ysl-beauty-libre-flowers-flames\/","title":{"rendered":"Hailey Bieber Burns Bright as New US Voice for YSL Beauty&#8217;s Libre Flowers &amp; Flames Fragrance"},"content":{"rendered":"<figure id=\"attachment_93986\" aria-describedby=\"caption-attachment-93986\" style=\"width: 1280px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-93986\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames.jpeg\" alt=\"Hailey Bieber\" width=\"1280\" height=\"1598\" srcset=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames.jpeg 1280w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-240x300.jpeg 240w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-820x1024.jpeg 820w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-768x959.jpeg 768w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-1230x1536.jpeg 1230w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-400x499.jpeg 400w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-155x194.jpeg 155w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><figcaption id=\"caption-attachment-93986\" class=\"wp-caption-text\">Hailey Bieber, courtesy of YSL Beauty \/ Tyler Mitchell<\/figcaption><\/figure>\n<p data-sourcepos=\"3:1-3:56\"><a href=\"https:\/\/www.instagram.com\/p\/C-GSWwPSD53\/?img_index=1\" target=\"_blank\">YSL Beauty just announced a fiery new chapter<\/a> for their iconic Libre fragrance, Libre Flowers &amp; Flames, and it&#8217;s fronted by none other than style and beauty icon Hailey Bieber. This isn&#8217;t your average fragrance project, though. This is a full-fledged artistic expression celebrating freedom, empowerment, and the strength that blooms in the face of challenges.<\/p>\n<p data-sourcepos=\"5:1-5:138\">Hailey Bieber steps into the spotlight as the first of four &#8220;Libre Voices&#8221; to be revealed. The series, aptly titled &#8220;Burn to Bloom,&#8221; is a sizzling tribute to the Libre spirit \u2014 a woman who embraces her contradictions, pushes boundaries, and defines her own truth. Shot by <a href=\"https:\/\/www.instagram.com\/tylersphotos\/?hl=en\" target=\"_blank\">renowned photographer Tyler Mitchell<\/a>, the project portrays Bieber perched atop a stunning architectural marvel in Los Angeles, a city where dreams take flight. Her confidence and self-assuredness are palpable, perfectly capturing the essence of Libre Flowers &amp; Flames.<\/p>\n<p data-sourcepos=\"7:1-7:109\">&#8220;I&#8217;m excited to be one of the women representing this generation and to be a part of this project during such a <a href=\"https:\/\/graziamagazine.com\/us\/articles\/hailey-bieber-maternity-style\/\">special time in my life<\/a>,&#8221; says Bieber. &#8220;This project allows us to show the strengths in self-ownership, confidence, and diversity, and I am very happy to be a part of it.&#8221;<\/p>\n<p data-sourcepos=\"9:1-9:296\">But the Rhode founder is not going it alone. Three more powerhouse women will be unveiled in the coming weeks, each adding their own <a href=\"https:\/\/www.yslbeautyus.com\" target=\"_blank\">unique voice and story to the series<\/a>. Together, they represent a new generation, a force to be reckoned with, and a testament to the power of embracing your individuality.<\/p>\n<figure id=\"attachment_93989\" aria-describedby=\"caption-attachment-93989\" style=\"width: 1280px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-93989 size-full\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-3.jpg\" alt=\"YSL Beauty\" width=\"1280\" height=\"1412\" srcset=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-3.jpg 1280w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-3-272x300.jpg 272w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-3-928x1024.jpg 928w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-3-768x847.jpg 768w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-3-400x441.jpg 400w, https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2024\/08\/hailey-bieber-ysl-beauty-libre-flowers-flames-3-155x171.jpg 155w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><figcaption id=\"caption-attachment-93989\" class=\"wp-caption-text\">YSL BEAUTY LIBRE FLOWERS &amp; FLAMES, $165. <a href=\"https:\/\/www.yslbeautyus.com\/fragrance\/womens-fragrances\/libre\/libre-flowers-flames\/WW-51280YSL.html\" target=\"_blank\"><strong>SHOP NOW<\/strong><\/a><\/figcaption><\/figure>\n<p data-sourcepos=\"11:1-11:410\">Let&#8217;s talk about the fragrance itself. Libre Flowers &amp; Flames is a sun-drenched explosion of floral notes. Imagine a creamy, tropical coco-palm accord mingling with the radiant spiciness of a desert lily. A touch of orange blossom adds a hint of sweetness, while a rich vanilla base ensures this scent leaves a lasting impression. It&#8217;s a fragrance as bold and captivating as the women who wear it.<\/p>\n<p data-sourcepos=\"13:1-13:141\"><a href=\"https:\/\/www.yslbeautyus.com\/fragrance\/womens-fragrances\/libre\/libre-flowers-flames\/WW-51280YSL.html\" target=\"_blank\">Libre Flowers &amp; Flames is available now at YSLBeautyUS.com<\/a> and select retailers, priced from $35 for a travel-size bottle to $165 for the largest size.<\/p>\n<p data-sourcepos=\"13:1-13:141\">So, the question that remains is: are you ready to burn bright and bloom beautifully? Grab your bottle of Libre Flowers &amp; Flames and embrace your inner fire. The world awaits.<\/p>\n","protected":false},"author":42686,"featured_media":93987,"template":"","format":"standard","categories":[30,23,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hailey Bieber for YSL Beauty&#039;s Libre Flowers &amp; Flames<\/title>\n<meta name=\"description\" content=\"Hailey Bieber is the newest US voice for YSL Beauty&#039;s Libre Flowers &amp; Flames fragrance. 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