{"id":82931,"date":"2023-11-01T22:10:52","date_gmt":"2023-11-01T22:10:52","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&p=82931"},"modified":"2023-11-01T22:10:52","modified_gmt":"2023-11-01T22:10:52","slug":"kendra-scott-fragrances-launch","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/kendra-scott-fragrances-launch\/","title":{"rendered":"Attention All Kendra Scott Customers: The Innovative Jewelry Brand is Launching Fragrances"},"content":{"rendered":"
\"Kendra
Photo Credit: Kendra Scott<\/figcaption><\/figure>\n

Kendra Scott, the\u00a0jewelry brand known for its bold and colorful pieces<\/a>, is expanding into a new category: fragrance.<\/p>\n

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The brand is set to debut three new scents on November 8, in its own retail stores and online. The fragrances are named after different stones: Ruby Musk, Amber Aura, and Jade Blossom.<\/p>\n

The launch of Kendra Scott fragrances is a natural extension of the brand’s identity. Kendra Scott jewelry is all about expressing your personal style<\/a> and accessorizing to make a statement \u2014 and fragrance is another way to do just that.<\/p>\n

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“Fragrance has been something we’ve been hearing from our customers for years,” said Kendra Scott, the brand’s founder, chief creative officer, and executive chairwoman. “It felt like another way to accessorize ourselves.”<\/p>\n<\/blockquote>\n

\"Kendra
NASHVILLE, TN – SEPTEMBER 01: Kendra Scott of Kendra Scott Jewelry attends the 9th Annual ACM Honors at the Ryman Auditorium on September 1, 2015 in Nashville, Tennessee. (Photo by Rick Diamond\/Getty Images for ACM)<\/figcaption><\/figure>\n

The fragrances were developed<\/a> over two years in collaboration with Batallure Beauty. The bottles are designed to evoke the brand’s jewelry, with sleek lines and bold colors.<\/p>\n

Ruby Musk<\/strong> is a warm and sensual scent with notes of bergamot, pink pepper, and rose. It’s perfect for a night out or a special occasion.<\/p>\n

Amber Aura<\/strong> is a warm and inviting fragrance with notes of amber, cedarwood, and vanilla. It’s perfect for everyday wear.<\/p>\n

Jade Blossom<\/strong> is a fresh and floral fragrance with notes of jasmine, tuberose, and sandalwood. It’s perfect for spring and summer.<\/p>\n

The new fragrances will be available in three sizes: 10ml, 30ml, and 75ml. Prices will start at $30 for the smallest size and go up to $120 for the largest size.<\/p>\n

\"Kendra
NEWPORT, RI – JULY 13: Olivia Culpo for Kendra Scott at Gurney’s Newport on July 13, 2018 in Newport, Rhode Island. (Photo by Scott Eisen\/Getty Images for Kendra Scott)<\/figcaption><\/figure>\n

Why is Kendra Scott getting into fragrance now?<\/strong><\/h4>\n

There are a few reasons why Kendra Scott is getting into fragrance now. First, the fragrance market is huge<\/a>. In 2022, the global fragrance market was worth $45.85 billion and it’s expected to grow to $69.25 billion by 2030, according to Forbes Business Insights.<\/p>\n

Second, fragrance is a complementary product to jewelry. People often wear fragrances when they’re wearing jewelry, and shop for the two products from the same retailers, so it makes sense for Scott to offer both under her namesake brand.<\/p>\n

Third, fragrance is a way for the innovative jewelry company to reach new customers. The brand’s jewelry is popular with women of all ages, but its fragrances are likely to appeal to a wider audience, including younger women.<\/p>\n

What does the launch of Kendra Scott fragrances mean for the brand?<\/strong><\/h4>\n

The launch of Kendra Scott fragrances is a sign that the brand is continuing to grow and evolve. It’s also a sign that the brand is committed to providing its customers with a variety of products to express their personal style.\u00a0The fragrances are likely to be a hit with existing customers, while also attracting new customers to the brand.<\/p>\n

In addition to selling fragrances in its own stores and online, Kendra Scott is also planning to sell them through select retailers. This will give the brand a wider reach and make its fragrances more accessible to consumers.<\/p>\n

Overall,<\/span> the launch of Kendra Scott fragrances is a significant event for the brand.<\/span> It’s a sign that Kendra Scott is growing and evolving,<\/span> and it’s a way for the brand to reach new customers while staying relevant in the current beauty market. And we personally cannot wait to get our hands on these fragrances!<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"author":42686,"featured_media":82934,"template":"","format":"standard","categories":[30,16],"yoast_head":"\nKendra Scott Fragrances Launch: Everything You Need to Know<\/title>\n<meta name=\"description\" content=\"Kendra Scott is expanding into fragrance. 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