{"id":81959,"date":"2023-10-09T20:28:45","date_gmt":"2023-10-09T20:28:45","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&#038;p=81959"},"modified":"2023-10-10T13:44:17","modified_gmt":"2023-10-10T13:44:17","slug":"chloe-appoints-chemena-kamali-as-new-creative-director","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/","title":{"rendered":"Chlo\u00e9 Appoints Chemena Kamali As New Creative Director: What to Expect"},"content":{"rendered":"<figure id=\"attachment_82055\" aria-describedby=\"caption-attachment-82055\" style=\"width: 1280px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-82055 size-full\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2023\/10\/chloe-appoints-chemena-kamali-as-new-creative-director-2.jpg\" alt=\"chlo\u00e9 creative director\" width=\"1280\" height=\"720\" \/><figcaption id=\"caption-attachment-82055\" class=\"wp-caption-text\">PHOTO COURTESY OF DAVID SIMS<\/figcaption><\/figure>\n<p data-sourcepos=\"5:1-5:373\">Today, October 9, Chlo\u00e9 announced the appointment of Chemena Kamali as its new creative director.<\/p>\n<p data-sourcepos=\"5:1-5:373\">Kamali is a German-born designer who coincidentally began her career at Chlo\u00e9 in 2003, working under Phoebe Philo. She later rejoined the house as design director to Clare Waight Keller in 2013, leaving for Saint Laurent in 2016, where she served as the women&#8217;s ready-to-wear design director.<\/p>\n<p data-sourcepos=\"7:1-7:425\">Kamali&#8217;s appointment marks a return to Chlo\u00e9 for the designer, and her <a href=\"https:\/\/graziamagazine.com\/us\/articles\/chloe-spring-summer-2024\/\">deep understanding of the brand&#8217;s DNA<\/a> is sure to serve her well in her new role. Chlo\u00e9 is known for its feminine and effortless style, with a focus on natural fabrics and flattering silhouettes.<\/p>\n<p data-sourcepos=\"7:1-7:425\">The new creative director is well-known for her commitment to sustainability, which makes her a perfect addition to lead the Chlo\u00e9 label.<\/p>\n<figure id=\"attachment_81961\" aria-describedby=\"caption-attachment-81961\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-81961\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2023\/10\/chloe-appoints-chemena-kamali-as-new-creative-director-1.jpg\" alt=\"Chlo\u00e9 creative director\" width=\"1024\" height=\"1536\" \/><figcaption id=\"caption-attachment-81961\" class=\"wp-caption-text\">PARIS, FRANCE &#8211; SEPTEMBER 28: A model walks the runway during the Chloe Ready to Wear Spring\/Summer 2024 fashion show as part of the Paris Fashion Week on September 28, 2023 in Paris, France. (Photo by Victor VIRGILE\/Gamma-Rapho via Getty Images)<\/figcaption><\/figure>\n<p data-sourcepos=\"9:1-9:257\">&#8220;My heart has always been Chlo\u00e9\u2019s. It has been since I stepped through its doors more than 20 years ago. Returning feels natural and very personal,&#8221; Kamali shared in a statement.<\/p>\n<p data-sourcepos=\"9:1-9:257\">&#8220;I am extremely honored to be taking on this role and to be building on the vision that Gaby Aghion and Karl Lagerfeld defined early in the Maison\u2019s history. I hope to capture the emotional connection and spirit of Chlo\u00e9 for today.&#8221;<\/p>\n<p data-sourcepos=\"9:1-9:257\">The former design director of Saint Laurent has a proven track record of creating clothes that are both trend-forward and wearable, and we are all eagerly anticipating her designs that are sure to resonate with Chlo\u00e9&#8217;s loyal customer base.<\/p>\n<p>Kamali&#8217;s appointment as the new creative director of Chlo\u00e9 follows <a href=\"https:\/\/graziamagazine.com\/us\/articles\/chloe-spring-summer-2024\/\">Gabriela Hearst&#8217;s departure earlier this year<\/a>.<\/p>\n<h4 data-sourcepos=\"13:1-13:87\"><strong>Here are a few things to expect from Kamali&#8217;s tenure as creative director at Chlo\u00e9:<\/strong><\/h4>\n<ul data-sourcepos=\"15:1-18:0\">\n<li data-sourcepos=\"15:1-15:229\"><strong>A focus on effortless femininity:<\/strong>\u00a0Chlo\u00e9 is known for its feminine and effortless style, and Kamali is sure to continue this tradition. Expect to see plenty of flowing dresses, draped tops, and tailored pants in her collections.<\/li>\n<li data-sourcepos=\"16:1-16:278\"><strong>A commitment to sustainability:<\/strong>\u00a0Kamali is passionate about sustainability, and she is sure to incorporate sustainable materials and practices into her work at Chlo\u00e9. Expect to see more organic cotton, recycled materials, and eco-friendly production methods in her collections.<\/li>\n<li data-sourcepos=\"17:1-18:0\"><strong>A modern take on Chlo\u00e9&#8217;s classics:<\/strong>\u00a0Kamali is a modern designer, and she is sure to bring a fresh perspective to Chlo\u00e9&#8217;s classic pieces. Expect to see new interpretations of Chlo\u00e9&#8217;s signature silhouettes and details in her collections.<\/li>\n<\/ul>\n<h4 data-sourcepos=\"21:1-21:40\"><strong>Why did Gabriela Hearst leave Chlo\u00e9?<\/strong><\/h4>\n<p data-sourcepos=\"23:1-23:427\">Gabriela Hearst announced her departure from Chlo\u00e9 in June 2023, after three years at the helm. The reasons for her departure were not publicly stated, but it is speculated that she may have left <a href=\"https:\/\/graziamagazine.com\/us\/articles\/angelina-jolie-launches-fashion-studio-gabriela-hearst-chloe\/\">to pursue other opportunities<\/a>. Hearst is a successful designer in her own right, and we anticipate the sustainability champion may\u00a0<a href=\"https:\/\/graziamagazine.com\/us\/articles\/gabriela-hearst-nyfw-ss24\/\">want to focus on her own brand and other creative opportunities<\/a>.<\/p>\n<h4 data-sourcepos=\"25:1-25:61\"><strong>Why was Chemena Kamali chosen to replace Gabriela Hearst?<\/strong><\/h4>\n<p data-sourcepos=\"27:1-27:386\">Chemena Kamali was chosen to <a href=\"https:\/\/graziamagazine.com\/us\/articles\/gabriela-hearst-departs-chloe\/\">replace Gabriela Hearst as creative director of Chlo\u00e9<\/a> due to her deep understanding of the brand and her proven track record as a designer. She has worked at Chlo\u00e9 twice in her career, and she has a clear understanding of the brand&#8217;s DNA and its target customer. Kamali is also known for her commitment to sustainability, which is a value that Chlo\u00e9 shares.<\/p>\n<p data-sourcepos=\"29:1-29:240\">Overall, Kamali is a strong choice to replace Hearst as creative director of Chlo\u00e9 \u2014 just take a look at her previous positions held (major bragging rights!) She is an extremely talented designer with a deep understanding of both the brand and its values.<\/p>\n<p data-sourcepos=\"29:1-29:240\">We can&#8217;t wait to see what <a href=\"https:\/\/www.chloe.com\/us\" target=\"_blank\">Chemena Kamali\u00a0has in store for Chlo\u00e9<\/a> in the years to come!<\/p>\n","protected":false},"author":42686,"featured_media":82055,"template":"","format":"standard","categories":[17,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Chlo\u00e9 Appoints New Creative Director, Chemena Kamali<\/title>\n<meta name=\"description\" content=\"The German-born designer returns to the brand where she began her career, with a vision as creative director to celebrate Chlo\u00e9&#039;s unique DNA.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chlo\u00e9 Appoints Chemena Kamali As New Creative Director: What to Expect\" \/>\n<meta property=\"og:description\" content=\"The German-born designer returns to the brand where she began her career, with a vision as creative director to celebrate Chlo\u00e9&#039;s unique DNA.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/\" \/>\n<meta property=\"og:site_name\" content=\"Grazia USA\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-10T13:44:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2023\/10\/chloe-appoints-chemena-kamali-as-new-creative-director-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/\",\"url\":\"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/\",\"name\":\"Chlo\u00e9 Appoints New Creative Director, Chemena Kamali\",\"isPartOf\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/#website\"},\"datePublished\":\"2023-10-09T20:28:45+00:00\",\"dateModified\":\"2023-10-10T13:44:17+00:00\",\"description\":\"The German-born designer returns to the brand where she began her career, with a vision as creative director to celebrate Chlo\u00e9's unique DNA.\",\"breadcrumb\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/graziamagazine.com\/us\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Chlo\u00e9 Appoints Chemena Kamali As New Creative Director: What to Expect\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/graziamagazine.com\/us\/#website\",\"url\":\"https:\/\/graziamagazine.com\/us\/\",\"name\":\"Grazia USA\",\"description\":\"Driving tastemakers in Fashion, Beauty and Culture\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/graziamagazine.com\/us\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Chlo\u00e9 Appoints New Creative Director, Chemena Kamali","description":"The German-born designer returns to the brand where she began her career, with a vision as creative director to celebrate Chlo\u00e9's unique DNA.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/","og_locale":"en_US","og_type":"article","og_title":"Chlo\u00e9 Appoints Chemena Kamali As New Creative Director: What to Expect","og_description":"The German-born designer returns to the brand where she began her career, with a vision as creative director to celebrate Chlo\u00e9's unique DNA.","og_url":"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/","og_site_name":"Grazia USA","article_modified_time":"2023-10-10T13:44:17+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2023\/10\/chloe-appoints-chemena-kamali-as-new-creative-director-2.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/","url":"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/","name":"Chlo\u00e9 Appoints New Creative Director, Chemena Kamali","isPartOf":{"@id":"https:\/\/graziamagazine.com\/us\/#website"},"datePublished":"2023-10-09T20:28:45+00:00","dateModified":"2023-10-10T13:44:17+00:00","description":"The German-born designer returns to the brand where she began her career, with a vision as creative director to celebrate Chlo\u00e9's unique DNA.","breadcrumb":{"@id":"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/graziamagazine.com\/us\/articles\/chloe-appoints-chemena-kamali-as-new-creative-director\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/graziamagazine.com\/us\/"},{"@type":"ListItem","position":2,"name":"Chlo\u00e9 Appoints Chemena Kamali As New Creative Director: What to Expect"}]},{"@type":"WebSite","@id":"https:\/\/graziamagazine.com\/us\/#website","url":"https:\/\/graziamagazine.com\/us\/","name":"Grazia USA","description":"Driving tastemakers in Fashion, Beauty and Culture","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/graziamagazine.com\/us\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Grazia USA","distributor_original_site_url":"https:\/\/graziamagazine.com\/us","push-errors":false,"_links":{"self":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/articles\/81959"}],"collection":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/articles"}],"about":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/types\/articles"}],"author":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/users\/42686"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/media\/82055"}],"wp:attachment":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/media?parent=81959"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/categories?post=81959"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}