{"id":73483,"date":"2023-03-23T19:09:53","date_gmt":"2023-03-23T19:09:53","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&#038;p=73483"},"modified":"2023-03-23T19:09:53","modified_gmt":"2023-03-23T19:09:53","slug":"ben-afflecks-new-film-air-chronicles-air-jordan","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/ben-afflecks-new-film-air-chronicles-air-jordan\/","title":{"rendered":"Ben Affleck\u2019s New Film \u2018Air\u2019 Chronicles How Nike and Michael Jordan Created the Air Jordan Line"},"content":{"rendered":"<figure id=\"attachment_73484\" aria-describedby=\"caption-attachment-73484\" style=\"width: 1280px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-73484 size-full\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2023\/03\/Ben-Affleck-Air-.png\" alt=\"\" width=\"1280\" height=\"626\" \/><figcaption id=\"caption-attachment-73484\" class=\"wp-caption-text\">Ben Affleck as Phil Knight in &#8216;Air&#8217; (Amazon Studios)<\/figcaption><\/figure>\n<p><em>All products featured on GRAZIA are independently selected by our editors. However, when you buy something through our retail links, GRAZIA may earn an affiliate commission.<\/em><\/p>\n<p><a href=\"https:\/\/graziamagazine.com\/us\/articles\/ben-affleck-explains-what-happened-2023-grammys\/\">Ben Affleck<\/a> is getting behind the camera (and in front of it!) for his new feature film, <em>Air<\/em>. It&#8217;s set in the 1980s and tells the story of the revolutionary partnership between then-rookie basketball player <a href=\"https:\/\/graziamagazine.com\/us\/articles\/i-want-to-dress-like-90s-michael-jordan\/\">Michael Jordan<\/a> and <a href=\"https:\/\/go.skimresources.com?id=179872X1687632&amp;xs=1&amp;url=https%3A%2F%2Fwww.nike.com%2F\" target=\"_blank\">Nike<\/a>, and the inception of the <a href=\"https:\/\/go.skimresources.com?id=179872X1687632&amp;xs=1&amp;url=https%3A%2F%2Fwww.nike.com%2Fjordan\" target=\"_blank\">Air Jordan line<\/a>.<\/p>\n<p>With a star-studded cast, <a href=\"https:\/\/graziamagazine.com\/us\/articles\/jennifer-lopez-ben-affleck-engraved-engagement-ring\/\">Affleck<\/a> stars as Nike co-founder Phil Knight while his longtime friend and close collaborator <a href=\"https:\/\/graziamagazine.com\/us\/articles\/matt-damon-texts-ben-affleck-jennifer-lopez\/\">Matt Damon<\/a> plays Sonny Vaccaro, the Nike employee who persuaded Jordan (portrayed by Damian Delano Young) to sign the contract that allowed for the creation of the iconic Air Jordan shoe line.<\/p>\n<p>The A-list ensemble is rounded out by <a href=\"https:\/\/graziamagazine.com\/us\/articles\/viola-davis-egot-winner-2023-grammy-awards\/\">Viola Davis<\/a>, her real-life husband <a href=\"https:\/\/graziamagazine.com\/us\/articles\/viola-davis-oscars-alexander-mcqueen-dress\/\">Julius Tennon<\/a>, Jason Bateman, Chris Messina, Chris Tucker and <a href=\"https:\/\/graziamagazine.com\/us\/articles\/jennifer-hudson-respect-trailer\/\">Marlon Wayans<\/a>.<\/p>\n<p><iframe loading=\"lazy\" title=\"AIR | Official Trailer\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Euy4Yu6B3nU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<p>It premiered at the South by Southwest conference and festival last week, and Affleck spoke about meeting with Jordan to get his blessing on the project. But first, Jordan had a few conditions.<\/p>\n<p>Per <a href=\"https:\/\/variety.com\/2023\/film\/news\/ben-affleck-michael-jordan-viola-davis-air-1235558713\/\" target=\"_blank\"><em>Variety<\/em><\/a>, Affleck said, \u201cI had a chance to sit down with <a href=\"https:\/\/graziamagazine.com\/us\/articles\/how-one-documentary-has-given-rise-to-old-basketball-merch\/\">Michael Jordan<\/a>, because I just wasn\u2019t going to make this movie without asking him, \u2018What matters to you?\u2019\u201d He explained, \u201cOne of them was that Howard White needed to be in the movie,\u201d referring to the vice president of the Jordan brand. Going over the script with the legendary athlete, Affleck said, \u201cHe told me about is father. And then he talked about his mother. It was the first time I saw this look cross his face. It was a look of reverence, of awe, of love, and gratitude, and innocence. He said, \u2018None of this would have ever happened without my mother.\u2019 I said, \u2018Who would you like to play your mom?\u2019 He said, \u2018Well, it has to be Viola Davis.\u201d<\/p>\n<p>According to the <em>Argo<\/em> director, &#8220;That\u2019s like saying, \u2018Can I play basketball on your court?\u2019 \u2018Yeah, if you get Michael Jordan.\u2019 \u201c<a href=\"https:\/\/graziamagazine.com\/us\/articles\/the-hunger-games-prequel-rachel-zegler-tom-blyth\/\">Viola Davis<\/a> is the best actor I\u2019ve ever seen. This is a hard business. It\u2019s hard to know if you\u2019re successful. It\u2019s hard to know if you\u2019ve accomplished something. But honest to God, I always felt that if I was a director one day, and I had Viola Davis in a movie, that would really be something. That would mean the world to me. And it does.\u201d<\/p>\n<figure id=\"attachment_73488\" aria-describedby=\"caption-attachment-73488\" style=\"width: 1280px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-73488 size-full\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2023\/03\/GettyImages-1249066342.jpg\" alt=\"\" width=\"1280\" height=\"867\" \/><figcaption id=\"caption-attachment-73488\" class=\"wp-caption-text\">Ben Affleck, Matt Damon and Viola Davis are guests on <em>Good Morning America<\/em> on Monday, March 20, 2023 on ABC.<br \/>(Photo by Heidi Gutman\/ABC via Getty Images)<\/p>\n<p><\/figcaption><\/figure>\n<p>A tale chronicling the triumph of the underdog, <em>Air<\/em> takes place in 1984. The staff at Nike headquarters meet to discuss growth, sales, and brand recognition \u2014 specifically of the company\u2019s basketball division. Willing to bet his career on one man, who had never before set foot on an <a href=\"https:\/\/graziamagazine.com\/us\/articles\/best-celebrity-courtside-style-outfits\/\">NBA court<\/a>, Vaccaro travels to North Carolina to meet with Jordan and his parents (Davis and Tennon). From there, the team sets out to create the greatest basketball sneaker to ever be made.<\/p>\n<p><em>Air<\/em> is set for an April 5 release. As of right now, it has a rare 100% <a href=\"https:\/\/www.rottentomatoes.com\/m\/air_2023\" target=\"_blank\">Rotten Tomatoe<\/a>s rating. Only time will tell if it stays that high.<\/p>\n<p><b>Read <i>GRAZIA USA<\/i>\u2019s Spring issue featuring cover star Lucy Boynton:<\/b><\/p>\n<div data-url=\"https:\/\/issuu.com\/emg2021\/docs\/grazia_spring_23_hr\" style=\"width: 500px; height: 299px;\" class=\"issuuembed\"><\/div>\n<p><script type=\"text\/javascript\" src=\"\/\/e.issuu.com\/embed.js\" async=\"true\"><\/script><\/p>\n","protected":false},"author":31863,"featured_media":73484,"template":"","format":"standard","categories":[23,38,3324,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ben Affleck\u2019s New Film \u2018Air\u2019 Tells the Origin Story of Air Jordan<\/title>\n<meta name=\"description\" content=\"Ben Affleck&#039;s new film &#039;Air&#039; centers around the partnership between basketball player Michael Jordan and Nike, and their Air Jordan line\" \/>\n<meta name=\"robots\" content=\"index, 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