{"id":72036,"date":"2023-02-22T21:13:08","date_gmt":"2023-02-22T21:13:08","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&p=72036"},"modified":"2023-02-22T21:14:39","modified_gmt":"2023-02-22T21:14:39","slug":"hm-bringing-mugler-to-the-masses-designer-collaboration","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/hm-bringing-mugler-to-the-masses-designer-collaboration\/","title":{"rendered":"H&M Is Bringing Mugler to the Masses"},"content":{"rendered":"
\"\"
Italian supermodel and actress Mariacarla Boscono presents a creation for Mugler during the Haute-Couture Spring-Summer 2023 Fashion Week in Paris on January 26, 2023. (Photo by JULIEN DE ROSA\/AFP via Getty Images)<\/figcaption><\/figure>\n

H&M<\/a> always knows how to get customers talking with the brand’s buzzy designer collaborations, and they stirred up interest yet again with its latest announcement. On Wednesday, it was revealed that the next partnership will be with the house of Mugler<\/a>, set to launch on online and in selected stores in Spring 2023.<\/p>\n

H&M<\/a>\u2019s creative advisor, Ann-Sofie Johansson tapped Mugler\u2019s creative director Casey Cadwallader<\/a> for an assortment that will \u201cencapsulate the unique and vibrant spirit of Mugler,\u201d according to an official release.<\/p>\n

As the French fashion house\u2019s creative director since 2018, Cadwallader has reintroduced Mugler to a new generation of fashion fans while maintaining the brand\u2019s original DNA, appealing to a new roster of A-list clientele from Kylie Jenner<\/a> and Megan Thee Stallion<\/a>, to Cardi B<\/a> and Dua Lipa<\/a>.<\/p>\n

\"\"
(L-R) Creative director of Mugler, Casey Cadwallader and H&M creative advisor, Ann-Sofie Johansson. (Photograph courtesy of H&M)<\/figcaption><\/figure>\n

The Mugler x H&M capsule collection follows a notable line-up of other high-end designer partnerships for the retailer, which has included Karl Lagerfeld<\/a> in 2004, Comme des Gar\u00e7ons<\/a> in 2008 and Versace<\/a> in 2011, among many others.<\/p>\n

It’s been a busy few months for Mugler, which just\u00a0presented its Fall\/Winter 2022 collection<\/a> to a live audience for the first time in three years in January. Cadwallader enlisted a star-studded list of models to usher his sultry and futuristic designs down the catwalk, including comedian Ziwe Fumudoh<\/a> and supermodels Amber Valletta, Shalom Harlow and\u00a0 Eva Herzigova.<\/p>\n

In November of last year, the Brooklyn Museum celebrated opening night of the sprawling exhibition,\u00a0Thierry Mugler: Couturissime<\/em><\/a>, marking the first retrospective on the late founding designer who died in January 2022<\/a>.<\/p>\n

And just last week, Mugler\u2019s announced that Euphoria<\/em><\/a> actress Hunter Schafer<\/a> is the new face of iconic fragrance, Angel.<\/p>\n","protected":false},"author":31863,"featured_media":70902,"template":"","format":"standard","categories":[17,16],"yoast_head":"\nH&M Is Bringing Mugler to The Masses<\/title>\n<meta name=\"description\" content=\"The Swedish fast-fashion powerhouse H&M is partnering with Mugler for its latest designer collaboration. 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