{"id":70148,"date":"2023-01-07T00:15:30","date_gmt":"2023-01-07T00:15:30","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&#038;p=70148"},"modified":"2023-01-07T00:18:12","modified_gmt":"2023-01-07T00:18:12","slug":"kaia-gerber-alaia-spring-2023-campaign","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/kaia-gerber-alaia-spring-2023-campaign\/","title":{"rendered":"Kaia Gerber Fronts Ala\u00efa&#8217;s Spring 2023 Campaign in a Dress That Looks Very Familiar"},"content":{"rendered":"<figure id=\"attachment_70149\" aria-describedby=\"caption-attachment-70149\" style=\"width: 1280px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-70149 size-full\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2023\/01\/GettyImages-1433836136.jpg\" alt=\"\" width=\"1280\" height=\"853\" \/><figcaption id=\"caption-attachment-70149\" class=\"wp-caption-text\">Kaia Gerber attends the 2nd Annual Academy Museum Gala at Academy Museum of Motion Pictures on October 15, 2022 in Los Angeles, California. (Photo by Axelle\/Bauer-Griffin\/FilmMagic)<\/figcaption><\/figure>\n<p><a href=\"https:\/\/graziamagazine.com\/us\/articles\/hair-mousse-guide\/\">Kaia Gerber<\/a> made waves at the <a href=\"https:\/\/graziamagazine.com\/us\/articles\/2022-academy-museum-gala-celebrity-style-hailey-bieber-jodie-turner-smith\/\">2022 annual Academy Museum Gala<\/a> in Los Angeles in October, wearing a spellbinding maison Ala\u00efa creation, designed by creative director Pieter Mulier. The long-sleeve turtleneck dress with sheer black bodice, straps over her shoulders and a draped ruched mermaid skirt was hot off the Spring\/Summer 2023 runway.<\/p>\n<p>For the brand&#8217;s new campaign, Gerber slipped back into the same design for the photos, shot by British photographer Tyrone Lebon, staged on the roof of the multimedia artist Sterling Ruby\u2019s studio in L.A.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CnCoY2BD7An\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:500px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CnCoY2BD7An\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CnCoY2BD7An\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" target=\"_blank\">A post shared by ALAI\u0308A (@maisonalaia)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<p>Gerber posed in the evening with the palm trees lit up by streetlights behind her, and sported blown out curls, courtesy of hairstylist Anthony Turner, with classic glam from makeup artist Lucia Pica.<\/p>\n<p>Proving the apple doesn\u2019t fall far from the tree, Gerber\u2019s supermodel mother, Cindy Crawford was known for her close relationship with the brand&#8217;s founding designer <a href=\"https:\/\/graziamagazine.com\/us\/articles\/azzedine-alaia-scad-exhibition\/\">Azzedine Ala\u00efa<\/a>, and starred in campaigns, made runway appearances and fostered a personal friendship with Ala\u00efa.<\/p>\n<p>Likewise, Gerber has known Mulier since the beginning of her modeling career. In 2017, Gerber made her New York Fashion Week debut at Calvin Klein at the tender age of 16, where the designer worked alongside then-creative director Raf Simons.<\/p>\n<figure id=\"attachment_66290\" aria-describedby=\"caption-attachment-66290\" style=\"width: 1280px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-66290 size-full\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2022\/10\/GettyImages-1433771693.jpg\" alt=\"\" width=\"1280\" height=\"1880\" \/><figcaption id=\"caption-attachment-66290\" class=\"wp-caption-text\">Kaia Gerber attends 2nd Annual Academy Museum Gala at Academy Museum of Motion Pictures on October 15, 2022 in Los Angeles, California. (Photo by Jon Kopaloff\/Getty Images)<\/figcaption><\/figure>\n<p>In October, stars graced the white carpet outside of the Academy Museum, which was designed by Renzo Piano, to celebrate the institution\u2019s first anniversary. Gerber worked with stylist Danielle Goldberg for the quintessentially \u201890s look, foregoing any jewelry for a minimalist take on the show-stopping ensemble.<\/p>\n<p>Wearing her caramel-colored hair in blown out waves with a side part, the model sported a neutral, glowing complexion with a soft, smokey eye and glossy lip.<\/p>\n<p>Quite possibly Gerber&#8217;s <a href=\"https:\/\/graziamagazine.com\/us\/articles\/kaia-gerber-alaia\/\">best red carpet look to date<\/a>, it&#8217;s more than worthy of a second moment in the spotlight.<\/p>\n","protected":false},"author":31863,"featured_media":66380,"template":"","format":"standard","categories":[23,17,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kaia Gerber Models in the Ala\u00efa Spring 2023 Campaign<\/title>\n<meta name=\"description\" content=\"Kaia Gerber modeled the Ala\u00efa gown she wore to the 2022 Academy 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