{"id":57779,"date":"2022-06-02T18:06:39","date_gmt":"2022-06-02T18:06:39","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&p=57779"},"modified":"2022-06-02T18:08:15","modified_gmt":"2022-06-02T18:08:15","slug":"gwyneth-paltrow-kourtney-kardashian-candle","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/gwyneth-paltrow-kourtney-kardashian-candle\/","title":{"rendered":"Gwyneth Paltrow and Kourtney Kardashian Merge Goop and Poosh for a New Candle Collab"},"content":{"rendered":"
\"\"
Courtesy of Goop<\/figcaption><\/figure>\n

What do you get when you put two celebrity-turned-wellness entrepreneurs in the same room? An epic collab, of course. Kourtney Kardashian<\/a>, who founded her wellness brand Poosh in 2019, teamed with Gwyneth Paltrow<\/a>, who began the wellness and lifestyle brand goop<\/a> in 2008, to create a new candle called, “This Smells Like My Pooshy<\/a>.”<\/p>\n

Now, the name probably rings a bell because goop first released the, “This Smells Like My Vagina<\/a>” candle in 2020, which caused a lot<\/em> of stir on the internet. (The brand later created other iterations including, “This Smells Like My Orgasm<\/a>” and “Hands Off My Vagina<\/a>,” the latter of which benefits the American Civil Liberties Union Foundation.)<\/p>\n

The candle launched on June 1, the same day the latest episode of The Kardashians<\/em><\/a> aired, where Kardashian visited Paltrow at goop’s offices to discuss the candle.<\/p>\n

\u201cGwyneth was such a gracious host,” Kourtney wrote on the Poosh website<\/a>. “We were only supposed to meet for 30 minutes, but we ended up talking for almost two hours, and I realized we have so much in common\u2014even beyond our mutual love of health and wellness.”<\/p>\n

The collaboration was also a way to debunk any rumors that the two women (and their brands) are pitted against one another.<\/p>\n

In an Instagram Q+A last month, someone asked Paltrow<\/a> if she felt that Poosh copied goop, to which she responded, “This idea that women need to be in competition is legacy patriarchy bulls***, there is room for every woman to fulfill her dreams.”<\/span><\/p>\n

Kardashian said on Poosh<\/a>‘s site, “I love that we\u2019re using this collab as an opportunity to share the message that there\u2019s space for everyone in the health and wellness community and that we don\u2019t have to pit women and their brands against each other.”<\/p>\n

She added, “I\u2019ve always supported and look up to Gwyneth for paving the way for wellness-focused lifestyle brands like mine, and I am so happy that we were able to work on a project together, and I hope that there\u2019s more to come!\u201d<\/p>\n

Now, about the candle. Paltrow explained that this felt like a “natural fit” to the “Smells Like” family, adding it’s “a fun and cheeky way to incorporate Poosh.”<\/p>\n

\"\"
Courtesy of Goop<\/figcaption><\/figure>\n

 <\/p>\n

The candle contains notes of black gardenia, geranium, green pepper, Timur berry, honeysuckle, ylang-ylang, and oak moss. According to goop<\/a>, it’s “luscious, sensual, and deeply intoxicating.”<\/p>\n

To snag one for yourself, the Smells Like My Pooshy Candle, $75, is available to SHOP NOW<\/strong><\/a>.<\/p>\n","protected":false},"author":33956,"featured_media":57797,"template":"","format":"standard","categories":[23,16,2723],"yoast_head":"\nGwyneth Paltrow and Kourtney Kardashian Create 'Smells Like' Candle<\/title>\n<meta name=\"description\" content=\"Gwyneth Paltrow and her wellness brand Goop teamed up with Kourtney Kardashian and her wellness brand Poosh to create a new candle, "This Smells Like My Pooshy"\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/gwyneth-paltrow-kourtney-kardashian-candle\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gwyneth Paltrow and Kourtney Kardashian Merge Goop and Poosh for a New Candle 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