{"id":57293,"date":"2022-05-26T17:42:14","date_gmt":"2022-05-26T17:42:14","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&#038;p=57293"},"modified":"2022-05-26T18:52:06","modified_gmt":"2022-05-26T18:52:06","slug":"brian-atwood-il-fratellino-zak-rodriguez","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/brian-atwood-il-fratellino-zak-rodriguez\/","title":{"rendered":"Brian Atwood Launches New Footwear Line with Brother Zak Rodriguez"},"content":{"rendered":"<figure id=\"attachment_57299\" aria-describedby=\"caption-attachment-57299\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-57299\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2022\/05\/brian-atwood.png\" alt=\"Brian Atwood iL FRATELLINO\" width=\"1024\" height=\"576\" data-gz_credit=\"Credit: iL FRATELLINO\" \/><figcaption id=\"caption-attachment-57299\" class=\"wp-caption-text\">Brian Atwood and Brother Zak Rodriguez<\/figcaption><\/figure>\n<p>Building on the brand signatures of his eponymous label, American <a href=\"https:\/\/graziamagazine.com\/us\/articles\/manolo-blahnik-birkenstock-collaboration\/\">footwear<\/a> powerhouse <a href=\"https:\/\/graziamagazine.com\/us\/articles\/brian-atwood-scarosso-heels-2\/\">Brian Atwood<\/a> is bringing a fresh new take to the market \u2014 with help from his little brother Zak Rodriguez. The two have long shared a passion for fashion\u2019s ability to tell a story. At the young age of 10, Rodriguez remembers sitting at the dining table with his brother, coloring copies of Atwood\u2019s <a href=\"https:\/\/graziamagazine.com\/us\/articles\/jimmy-choo-sketch-competition\/\">shoe sketches<\/a>. Now, the two are coming together to launch iL FRATELLINO (iL FRAT for short), designed by Rodriguez.<\/p>\n<p>Atwood has more than earned the approval of the fashion world and Hollywood\u2019s hottest celebrities since launching his brand almost 20 years ago. So, naturally, he was the best choice to serve as creative advisor to the luxury shoe line. For Rodriguez, iL FRATELLINO is his first fashion line after a successful career in fashion editorial and the creative marketing world. With the line, the duo aims to capture the wild adventurousness of the next-gen fabulous 20-somethings in the city.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-57316\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2022\/05\/Screen-Shot-2022-05-26-at-13.11.43.png\" alt=\"Brian Atwood iL FRATELLINO\" width=\"774\" height=\"798\" \/><\/p>\n<p>\u201cWhen conceptualizing this brand, I looked back at these wild weekends I had with my closest girlfriends,\u201d Rodriguez tells <em>Grazia Gazette: Hamptons<\/em>. \u201cWe\u2019d go out in Chicago and end up in Miami, then have to be back to the office by 9 a.m. on Monday. You never knew where any day or night would take you \u2014 and that was exhilarating. That\u2019s what I would consider to be the DNA of iL FRAT.\u201d<\/p>\n<p>Rodriguez brings his luxe (night)lifestyle to life in a range of wearable, versatile, and \u2014 most importantly \u2014 fun mules, sandals, booties, stilettos, and sneakers. They\u2019re ineffably cool across the board, with bold hues of pink, yellow, fuchsia, and a particularly stunning metallic high voltage blue. The most subtle styles still pack a statement, such as an oh-so-chic bootie with a polka-dot print or a heeled sandal in black with a high-gloss finish.<\/p>\n<p>iL FRATELLINO embodies the very essence of luxury footwear \u2014 without the super-luxe price point. It was important for the Chicago natives to keep the price accessible to a young audience. In execution, that means prices ranging from $250 to $500. \u201cIt\u2019s the same luxurious leathers, silks, and feathers you\u2019d get from designer collections. We decided that Gen Z shouldn\u2019t have to compromise being fabulous and making rent,\u201d jokes Atwood.<\/p>\n<p>So how to get your hands on a pair (or a few)? The new line will be available to purchase directly on the il FRATELLINO website in early June. We\u2019d predict this collection will sell out fast, so mark your calendars.<\/p>\n","protected":false},"author":29043,"featured_media":57299,"template":"","format":"standard","categories":[17,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Brian Atwood Launches a New Footwear Line with Brother Zak Rodriguez<\/title>\n<meta name=\"description\" content=\"The new line from Brian Atwood and brother Zak Rodriguez, called iL FRATELLINO, captures the wild adventurousness of the next-gen fabulous 20-somethings in the city and is available to shop in early June\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/brian-atwood-il-fratellino-zak-rodriguez\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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