{"id":55456,"date":"2022-04-28T19:03:25","date_gmt":"2022-04-28T19:03:25","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&p=55456"},"modified":"2022-04-28T19:43:00","modified_gmt":"2022-04-28T19:43:00","slug":"sandro-fairly-made-spring-summer-collection","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/sandro-fairly-made-spring-summer-collection\/","title":{"rendered":"Sandro Joins Fairly Made To Create A More Transparent And Sustainable Future"},"content":{"rendered":"
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Credit: Sandro<\/figcaption><\/figure>\n

Transparency is one of the many key pillars of sustainability. Many of us would have a difficult time tracing back where our clothes were made, let alone all of the steps in production. <\/span><\/p>\n

Now, fashion brand Sandro is paving the way by joining forces with the French startup, Fairly Made, to create a more transparent, sustainable future for all SMCP brands (which includes Sandro, Maje, De Fursac, and Claude Pierlot).<\/span><\/p>\n

Fairly Made was founded in 2018 by French entrepreneurs Camille Le Gall and Laure Betsch. The purpose: to create a platform that allows brands to access information on traceability within their supply chains and production.\u00a0<\/span><\/p>\n

Fairly Made collects all of the information from every supplier that is involved in the production of the garment. From there, it will give Sandro and SMCP group brands a traceability score.\u00a0<\/span><\/p>\n

The Sandro Spring\/Summer 2022 collection will feature a QR code on tags that consumers can scan to see every step of production the garment went through.\u00a0<\/span><\/p>\n

Consumers, buyers, and fashion lovers will be able to see where the raw materials were sourced, where the garment was manufactured, and even the number of kilometers it has traveled in production.\u00a0<\/span><\/p>\n

For now, Sandro is taking this initiative on a certain number of garments, but has plans to ensure that 100 percent of their garments will be fully traceable by 2025.\u00a0<\/span><\/p>\n

Sandro has been working to be more sustainable since 2021 by creating <\/span>Sandro Seconde Main.<\/span><\/a> Joining in with other brands like <\/span>Oscar De La Renta and Coach<\/span><\/a>, Sandro\u2019s own resale platform features previous collections as well as upcycled pajamas. The brand has noted that almost 50% of women\u2019s and men\u2019s collections are eco-responsible.\u00a0<\/span><\/p>\n","protected":false},"author":33956,"featured_media":55457,"template":"","format":"standard","categories":[17,16,6540],"yoast_head":"\nSandro Joins Fairly Made For Their Spring Summer 2022 Collection<\/title>\n<meta name=\"description\" content=\"Sandro joined forces with French start-up company, Fairly Made, to create an easily traceable and more sustainable collection for Spring Summer 2022.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/sandro-fairly-made-spring-summer-collection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sandro Joins Fairly Made To Create A More Transparent And Sustainable Future\" \/>\n<meta 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