{"id":55045,"date":"2022-04-21T21:01:20","date_gmt":"2022-04-21T21:01:20","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&#038;p=55045"},"modified":"2022-04-21T21:01:20","modified_gmt":"2022-04-21T21:01:20","slug":"coastal-grandmother-aesthetic-tiktok","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/coastal-grandmother-aesthetic-tiktok\/","title":{"rendered":"Why We&#8217;re Embracing the &#8216;Coastal Grandmother&#8217; Viral TikTok Trend"},"content":{"rendered":"<figure id=\"attachment_55069\" aria-describedby=\"caption-attachment-55069\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-55069\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2022\/04\/coastal-grandmother.jpg\" alt=\"Coastal Grandmother\" width=\"1024\" height=\"576\" data-gz_credit=\"Credit: Amazon\" \/><figcaption id=\"caption-attachment-55069\" class=\"wp-caption-text\">Screengrab from &#8220;Something&#8217;s Gotta Give&#8221;<\/figcaption><\/figure>\n<p><span data-preserver-spaces=\"true\">Fashion moves fast, but #fashiontok moves faster. With a blink of an eye, there&#8217;s a new <a href=\"https:\/\/graziamagazine.com\/us\/articles\/regencycore-trend-bridgerton\/\">&#8220;core&#8221; trend<\/a> popping up on our FYP that ends up going viral (see: <a href=\"https:\/\/graziamagazine.com\/us\/articles\/tenniscore-fashion-trend\/\">&#8220;tenniscore&#8221;<\/a>). The latest aesthetic the internet is obsessing over evokes the styling of a Nancy Meyer movie, where the leading ladies often dress in comfy cardigans and easy beachwear for their house-by-the-coast lifestyles. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">TikToker <a href=\"https:\/\/www.tiktok.com\/@lexnicoleta?referer_url=https%3A%2F%2Fwww.refinery29.com%2F&amp;referer_video_id=7080653719628418346&amp;refer=embed\" target=\"_blank\">Lex Nicoleta<\/a>, who takes credit for coining the new aesthetic, calls it &#8220;coastal grandmother&#8221; (not to be confused with &#8220;<a href=\"https:\/\/graziamagazine.com\/us\/articles\/grandmacore-aesthetic-carrie-bradshaw\/\">grandmacore<\/a>&#8220;). After one month, the hashtag <a href=\"https:\/\/www.tiktok.com\/tag\/coastalgrandmother\" target=\"_blank\">#coastalgrandmother<\/a> has garnered 14.2 million views and counting on the social media platform.\u00a0<\/span><\/p>\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@lexnicoleta\/video\/7080653719628418346\" data-video-id=\"7080653719628418346\" style=\"max-width: 605px;min-width: 325px;\" >\n<section> <a href=\"https:\/\/www.tiktok.com\/@lexnicoleta\"target=\"_blank\" title=\"@lexnicoleta\"  target=\"_blank\">@lexnicoleta<\/a> <\/p>\n<p>GRAN EXPLAINED <a href=\"https:\/\/www.tiktok.com\/tag\/coastalgrandmother\"title=\"coastalgrandmother\" target=\"_blank\"  target=\"_blank\">#coastalgrandmother<\/a><\/p>\n<p> <a href=\"https:\/\/www.tiktok.com\/music\/This-Will-Be-An-Everlasting-Love-6926839226684147714\"target=\"_blank\" title=\"\u266c This Will Be (An Everlasting Love) - Natalie Cole\"  target=\"_blank\">\u266c This Will Be (An Everlasting Love) &#8211; Natalie Cole<\/a> <\/section>\n<\/blockquote>\n<p> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n<p><span data-preserver-spaces=\"true\">&#8220;Coastal grandmother,&#8221; is described by Nicoleta as the aesthetic for people who &#8220;love Nancy Meyer movies, coastal vibes, recipes and cooking, Ina Garten, and cozy interiors.&#8221; It goes beyond fashion and embodies an entire lifestyle \u2014 there&#8217;s the &#8220;coastal grandmother&#8221; way to pick <a href=\"https:\/\/www.tiktok.com\/@lexnicoleta\/video\/7080297753481465130\" target=\"_blank\">home d\u00e9cor<\/a>, <a href=\"https:\/\/www.tiktok.com\/@lexnicoleta\/video\/7086873418611854638\" target=\"_blank\">books<\/a>, <a href=\"https:\/\/www.tiktok.com\/@lexnicoleta\/video\/7087721938172349739\" target=\"_blank\">cocktails<\/a> and more.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Despite the name, you don&#8217;t have to live by the ocean or wait until your retirement kicks in to really embrace the essence of a &#8220;coastal grandmother.&#8221; Like many recent &#8220;core&#8221; aesthetics (i.e. cabincore, <a href=\"https:\/\/graziamagazine.com\/us\/articles\/pamela-anderson-pamcore-tiktok\/\">pamcore<\/a>, and even <a href=\"https:\/\/graziamagazine.com\/us\/articles\/kidcore-aesthetic-trend\/\">kidcore<\/a>), &#8220;coastal grandmother&#8221; is an escapist aesthetic that allows you to live the life you aspire to have. So even if you can&#8217;t escape to a beach house on the sea, by throwing on a silk overshirt, loose linens, or cashmere sweater over a striped button-down, and the effect of living that cozy life can still kick in.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Need some inspo on how to truly live your best &#8220;coastal grandmother&#8221; life? Here are five pieces to snag now to nail the trend.<\/span><\/p>\n<h4>Oversize Striped Shirt<\/h4>\n<figure id=\"attachment_55063\" aria-describedby=\"caption-attachment-55063\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-55063\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2022\/04\/coastal-grandmother-5.png\" alt=\"Coastal Grandmother\" width=\"1024\" height=\"819\" \/><figcaption id=\"caption-attachment-55063\" class=\"wp-caption-text\">VICTORIA BECKHAM OVERSIZED STRIPED COTTON BUTTON-BACK SHIRT, $450 VIA MODA OPERANDI. <strong><a href=\"https:\/\/www.modaoperandi.com\/women\/p\/victoria-beckham\/button-back-top\/508455\" target=\"_blank\">SHOP NOW<\/a><\/strong><\/figcaption><\/figure>\n<p>Pair an oversize striped shirt with a crochet bucket hat, and your go-to sandals (opt for the Manolo x Birkenstock collab to really elevate the look), and you&#8217;re ready for a stroll on the beach.<\/p>\n<h4>White Pants<\/h4>\n<figure id=\"attachment_55062\" aria-describedby=\"caption-attachment-55062\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-55062\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2022\/04\/coastal-grandmother-4.png\" alt=\"Coastal Grandmother\" width=\"1024\" height=\"819\" \/><figcaption id=\"caption-attachment-55062\" class=\"wp-caption-text\">JIL SANDER HIGH-RISE WIDE-LEG COTTON-BLEND PANTS, $553 VIA MYTHERESA.<strong> <a href=\"https:\/\/www.mytheresa.com\/en-us\/jil-sander-high-rise-wide-leg-cotton-blend-pants-1791707.html\" target=\"_blank\">SHOP NOW<\/a><\/strong><\/figcaption><\/figure>\n<p>A summer-ready white trouser is a must-have to nail the coastal look. Choose a high-waisted style to give it a more sophisticated finish.<\/p>\n<h4>Light Sweater<\/h4>\n<figure id=\"attachment_55076\" aria-describedby=\"caption-attachment-55076\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-55076\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2022\/04\/coastal-grandmother-10.png\" alt=\"Coastal Grandmother\" width=\"1024\" height=\"819\" \/><figcaption id=\"caption-attachment-55076\" class=\"wp-caption-text\">THE GRACE CARDIGAN VIA KHAITE, $740. <strong><a href=\"https:\/\/khaite.com\/products\/grace-cardigan-in-butter\" target=\"_blank\">SHOP NOW<\/a><\/strong><\/figcaption><\/figure>\n<p>A cardigan sweater is a must for walking along the beach (a &#8220;coastal grandmother&#8217;s favorite activity). Throw it over your shoulders or layer it over a simple white button-down.<\/p>\n<h4>Le Creuset Dutch Oven<\/h4>\n<figure id=\"attachment_55065\" aria-describedby=\"caption-attachment-55065\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-55065\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2022\/04\/coastal-grandmother-7.png\" alt=\"Coastal Grandmother\" width=\"1024\" height=\"819\" \/><figcaption id=\"caption-attachment-55065\" class=\"wp-caption-text\">LE CREUSET SIGNATURE ROUND DUTCH OVEN, $399.95 VIA SUR LE TABLE.<strong> <a href=\"https:\/\/www.surlatable.com\/le-creuset-round-french-oven-3189-qt\/PRO-15636.html\" target=\"_blank\">SHOP NOW<\/a><\/strong><\/figcaption><\/figure>\n<p>The piece de resistance of any &#8220;coastal grandmother&#8221; kitchen is a Le Creuset dutch oven. It shows you love to cook and entertain guests with dinner parties \u2014 and Le Creuset is a staple in Ina Garten&#8217;s kitchen and should be in yours too.<\/p>\n<h4>Coupe Glasses<\/h4>\n<figure id=\"attachment_55066\" aria-describedby=\"caption-attachment-55066\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-55066\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2022\/04\/coastal-grandmother-8.png\" alt=\"Coastal Grandmother\" width=\"1024\" height=\"819\" \/><figcaption id=\"caption-attachment-55066\" class=\"wp-caption-text\">AGUSTINA BOTTONI CALICI MILANESI COUPE GLASS, $90 VIA SSENSE.<strong> <a href=\"https:\/\/click.linksynergy.com\/deeplink?id=x5o69xx0wn4&amp;mid=41610&amp;murl=https%3A%2F%2Fwww.ssense.com%2Fen-us%2Feverything-else%2Fproduct%2Fagustina-bottoni%2Fcalici-milanesi-coupe-glass%2F9113611\" target=\"_blank\">SHOP NOW<\/a><\/strong><\/figcaption><\/figure>\n<p>Lastly, a chic coupe set will elevate your drinkware, whether you&#8217;re having a solo martini while you look through Martha Stewarts&#8217; delicious recipes for dinner inspo or have friends over for a backyard social.<\/p>\n","protected":false},"author":29043,"featured_media":55069,"template":"","format":"standard","categories":[17,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Embrace the Coastal Grandmother Aesthetic<\/title>\n<meta name=\"description\" content=\"The latest aesthetic blowing up on TikTok is called &quot;Coastal Grandmother.&quot; After one month, the hashtag #coastalgrandmother has garnered 14.2 million views and counting on the social media platform. 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